I recently got a gift card to Sephora but since deciding to go cruelty-free and vegan with my makeup and skincare back in 2012, I haven’t set foot in a Sephora store in forever.
Sephora is Not a Cruelty-Free Brand
The reason being is that the Sephora house brand isn’t cruelty-free as they have a number of stores in mainland China where animal testing is required by Chinese laws, so I never felt like it was right to buy anything, even if it was cruelty-free/vegan, from Sephora as I felt my money would be indirectly funding more animal tests done by the Sephora house brand.
Since receiving my Sephora gift card, I wanted to do a little research to see if maybe I can find some makeup products that were from brands that do not test on animals and that were also vegan and do not contain animal ingredients.
To narrow down my search even further, I also wanted to avoid cruelty-free brands with a parent company that continues to test on animals such as Urban Decay (owned by L’Oreal); Too Faced (owned by Estee Lauder); NARS + Bare Minerals (owned by Shiseido).
Cruelty-Free and Vegan Makeup at Sephora
To my pleasant surprise, Sephora has a small (but growing) selection of vegan makeup products with no parent company testing!
I’ve decided to publish this list of vegan makeup brands at Sephora with the hopes that it’ll help some of you find and shop for both cruelty-free and vegan makeup at Sephora!
PLEASE NOTE: On June 19, 2017, Unilever announced it has signed an agreement to acquire Hourglass. Hourglass will soon be owned by Unilever, a corporation that continues to test on animals; Unilever is not a cruelty-free company and at this time, Hourglass is considered cruelty-free but will soon be owned by a parent company that test on animals. (Source: Unilever)
Shopping at Sephora for Vegan Makeup
PLEASE NOTE: On June 19, 2017, Unilever announced it has signed an agreement to acquire Hourglass. Hourglass will soon be owned by Unilever, a corporation that continues to test on animals; Unilever is not a cruelty-free company and at this time, Hourglass is considered cruelty-free but will soon be owned by a parent company that test on animals. (Source: Unilever)
The following makeup products are cruelty-free, vegan, and are from brands that are not owned by a parent company that tests on animals.
Cruelty-Free & Vegan Liquid Foundation
COVER FX – Custom Drops
Hourglass – Immaculate Foundation*Unilever to acquire Hourglass 19/06/2017
Kat Von D – Tattoo Foundation
COVER FX – Natural Finish Foundation
Hourglass – Veil Fluid Makeup Oil Free Foundation*Unilever to acquire Hourglass 19/06/2017
Josie Maran – Argan Matchmaker Serum Foundation
Cruelty-Free & Vegan Stick Foundation
Anastasia Beverly Hills – Vanish Seamless Finish Foundation Stick
COVER FX – Cover Click Foundation
Hourglass – Stick Foundation*Unilever to acquire Hourglass 19/06/2017
Cruelty-Free & Vegan Face Primer
COVER FX – Calming Primer
COOLA – Daydream Mineral Primer
Kat Von D – Lock-It Hydrating Primer
Hourglass – Veil Mineral Primer*Unilever to acquire Hourglass 19/06/2017
Hourglass – Ambient Light Correcting Primer (Luminous Light, Dim Light, Mood Light)*Unilever to acquire Hourglass 19/06/2017
Cruelty-Free & Vegan Concealer
Anastasia Beverly Hills – Concealer
Kat Von D – Lock-It Concealer Créme
Kat Von D – Lock-It Concealer
COVER FX – Cream Concealer
COVER FX – Blemish Treatment Concealer
Cruelty-Free Vegan Powder Foundation
COVER FX – Pressed Mineral Foundation
Kat Von D – Lock-it Powder Foundation
Cruelty-Free & Vegan Setting Powder
Kat Von D – Lock-It Setting Powder
COVER FX – Matte or Illuminating Setting Powder
Cruelty-Free & Vegan Highlighters
Anastasia Beverly Hills – Glow Kit
COVER FX – The Perfect Light Highlighting Powder
Hourglass – Ambient Lighting Bronzer (Luminous Bronze Light)*Unilever to acquire Hourglass 19/06/2017
Josie Maran – Enlightenment Illuminizer
Hourglass – Ambient Lighting Palette*Unilever to acquire Hourglass 19/06/2017
Cruelty-Free & Vegan Blush
Hourglass – Ambient Lighting Blush (Incandescent Electra)*Unilever to acquire Hourglass 19/06/2017
Josie Maran – Coconut Watercolor Cheek Gelée
Cruelty-Free & Vegan Contour Kit
COVER FX – Contour Kit
Anastasia Beverly Hills – Contour Kit and Contour Cream Kit
Cruelty-Free & Vegan Mascara
Blinc – Mascara
Cruelty-Free & Vegan Eyeliner
Kat Von D – Ink Liner
Blinc – Liquid Eyeliner
Kat Von D – Tattoo Liner
Cruelty-Free & Vegan Brow Products
Anastasia Beverly Hills – DIPBROW Pomade
Anastasia Beverly Hills – Brow Powder Duo
Blinc – Eyebrow Mousse
Anastasia Beverly Hills – Brow Wiz
Kat Von D – Tattoo Brow
Cruelty-Free & Vegan Lipsticks
Kat Von D – Studded Kiss Lipstick
Kat Von D – Everlasting Liquid Lipstick
Anastasia Beverly Hills – Liquid Lipstick (only some lipstick shades are vegan)
Hourlgass – Opaque Rouge Liquid Lipstick*Unilever to acquire Hourglass 19/06/2017
Cruelty-Free & Vegan Lipgloss
Hourglass – Extreme Sheen High Shine Lip Gloss (only some shades are vegan)*Unilever to acquire Hourglass 19/06/2017
Anastasia Beverly Hills – Lip Gloss
PLEASE NOTE: On June 19, 2017, Unilever announced it has signed an agreement to acquire Hourglass. Hourglass will soon be owned by Unilever, a corporation that continues to test on animals; Unilever is not a cruelty-free company and at this time, Hourglass is considered cruelty-free but will soon be owned by a parent company that test on animals. (Source: Unilever)
Disclaimer: This post contains affiliate links.
Alysa
July 14, 2017Pretty Vulgar, Stellar, and Milk Makeup are 100% vegan brands carried at Sephora (: However, the hourglass blushes are not vegan they have carmine in them which is beetles. Milk has great stick blushes but the only powder vegan blushes carried at the store are by stellar
Vicky Ly
July 14, 2017I’m still waiting to hear back from Pretty Vulgar about their animal testing policy,
I’ll definitely reach out to Stellar to verify their animal testing policy,
and I’m still waiting to hear back from Milk Makeup about whether their raw material suppliers test on animals!
On Hourglass’ website, they list 3 of their blush as being vegan — diffused heat, luminous flush, incandescent electra which you can find here >> https://www.hourglasscosmetics.com/vegan-makeup
Unfortunately they don’t list their ingredients online so it’s difficult to confirm whether carmine is in these 3 blushes that they are claiming to be “vegan” Hmm.. I’ll look into this! That’ll be a shame if they do contain carmine =( Thanks for letting me know!!
Alysa
July 15, 2017Awesome, I’ve trained with the brands and they all told me they were cruelty free and 100% vegan so hopefully it’s true and I’ve read the ingredients on all the blushes and they all do contain carmine ):
Lydia
June 15, 2017LOve love love. A list like this was hard to find, and I really wanted to avoid brands that had a parent company doing animal testing. I will be sharing this with all my friends. these are all great brands, there’s no reason to need anything else to get a fab makeup look.
Vicky Ly
June 16, 2017I totally agree! There’s plenty of cruelty-free brands available now that there’s really no reason why we should be supporting or condoning beauty brands who are choosing to continue to test on animals! Glad this list was helpful to you, I only feature cruelty-free brands on my blog that don’t have a parent company that tests on animals so feel free to browse my other shopping guides to help ya out! =) thanks for being a voice for the voiceless, Lydia!!
Monica vorse
March 30, 2017You forgot to include tarte. They are known to be cruelty free and vegan.
Molly
April 30, 2017I thought the company that owns Tarte is based in Asia and owns other non-cruelty free cosmetic brands?
Vicky Ly
May 3, 2017Yes, that’s right! Tarte is owned by Kose.
Kose is NOT a cruelty-free brand. They also own several cosmetic brands that sell in mainland China and therefore are not cruelty-free.
Although Tarte is a cruelty-free brand and they do NOT test their products or ingredients on animals… this post excludes brands that are owned by a parent company, like Kose, that tests on animals =)
JessBeautician
January 28, 2017SO helpful, thank you! I’ve been loving the RMS Beauty Un Cover Up Concealer but I want to find a vegan alternative and the Anastasia Beverly Hills one sounds perfect! X
Mariëlle Markgraaff
January 26, 2017This is SO ideal, I’ll keep this in mind!!