LIST OF CRUELTY-FREE BRANDS

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So-called “Cruelty-free” products have become increasingly popular in the last couple of years, but let’s take a step back and ask, what exactly does it mean when cosmetics, personal care, and household cleaning products are labeled as “cruelty-free”? . Products that are labeled as “Cruelty-Free” generally means they weren’t tested on animals, however, there is no standard or legal definition as to what is and isn’t allowed to be labeled as “cruelty-free”. So companies can call themselves and their products “cruelty-free” and it can mean whatever THEY want. . Misleading? — Yes. Illegal? — No. . The FDA, responsible for regulating cosmetics labeling in the US, states on its website, “Consumers sometimes ask about use of claims such as “Cruelty-Free” or “Not Tested on Animals” on cosmetic labeling. Some cosmetic companies promote their products with claims of this kind in their labeling or advertising. The unrestricted use of these phrases by cosmetic companies is possible because there are no legal definitions for these terms.” . Unrestricted Use. No Legal Definition. — “Cruelty-Free” is now being used as a buzzword by marketers wanting to cash in on the trend. . But not ALL cruelty-free companies are liars and imposters. Some brands are genuinely committed to not testing their finished products and ingredients on animals, anywhere in the world. . But HOW do we know which cosmetic brands are telling the truth and are truly cruelty-free in 2020? . ❶ Ask brands if their products or ingredients are tested on animals either by the company, their ingredient suppliers or commissioned to a third party and if they allow animal testing when required by law. ❷ Look for @leapingbunnyprogram brands --the most trusted cruelty-free certification program available! ❸ Check @ethicalelephant’s Cruelty-Free Brand Directory List where we have verified each and every brand's cruelty-free status before we list them (link in bio!) . Together, we can end animal testing for cosmetics once and for all! . Thank you for choosing cruelty-free! 🐘 💕

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So-called “Cruelty-free” products have become...

Lazy Sundays 💖 Laying in bed and wondering why you haven’t gone cruelty-free in 2020 yet 🤔✨ . . (📸 via @niu.body)

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Lazy Sundays 💖 Laying in...

I love you all for going vegan! ✨ Happy Valentine’s Day! 💕 (via @sassyspudshop)

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I love you all for...

What can I say..? I’m just a hopeless ramen-tic! 🍜 . (📸 via @vegan.meme)

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What can I say..? I’m...

THIS. 🙌🏻 . “It’s not about being perfect! And we don’t know any vegans who walk around saying that they are, or that they cause zero harm. Veganism doesn’t mean causing ZERO harm (that would be delusional)... but it definitely means causing a lot less of it!! And causing LESS harm than before (before being vegan) is definitely worth celebrating and continuing to advocate for. Don’t let the vegan haters get you down. Usually the people pointing their fingers and trying to find a flaw in veganism are the ones who simply don’t understand it or don’t know what it takes to stand for something.” (Words by @vegan_boss, 📸 via @unmeatfuture)

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THIS. 🙌🏻 . “It’s not...

Show your love & support for vegan businesses in the comments by @ tagging some of your fave brands so we can follow and discover them too! 💚 (📸 via @brightzine)

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Show your love & support...

Cruelty-free is the only way to be!🐇✨

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Cruelty-free is the only way...

A quick and easy way to find out if your shoes are VEGAN and whether they were made from animal OR non-animal materials! 👠🌿 . Once you know, you'll never forget! ✨ I've been using this guide for YEARS now and it has saved me so much time and hassle! 💗 . Swipe 👈🏻 to see what each symbol means and which ones are considered vegan materials! 🌱 . NOTE: This pictogram does NOT guarantee whether the glue used contain animal products, please contact the shoe manufacturer/companies to inquire about the source of their glue. . Shoes: old from @callitspring

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A quick and easy way...

Never too late for a fresh start ✨ doing something is better than doing nothing 🌱 . I had failed to meet my personal goals to living minimally and more sustainably this month, but I will keep trying to do better — even if it means making some mistakes along the way! 🌎 (via @createcultivate)

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Never too late for a...

bunnies are for cuddling, not for testing 💉🚫🐇 #endanimaltesting (via @veryfatrabbit)

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bunnies are for cuddling, not...

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Resources

What is Cruelty-Free in 2020?

What is Cruelty-Free in 2020?

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Cruelty-Free & Vegan Makeup – Affordable Drugstore Brands (2019)

Cruelty-Free & Vegan Makeup – Affordable Drugstore Brands (2019)

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5 Lies Your “Cruelty-free” Brand is Telling You

5 Lies Your “Cruelty-free” Brand is Telling You

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What is Cruelty-Free in 2020?
Is Bite Beauty Cruelty-Free & Vegan? (2020)
Reviews

Sienna Byron Bay Nail Polish – Poetry Collection

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Review of Sienna Byron Bay nail polish – Poetry Collection. All of Sienna Byron Bay nail polishes are non-toxic, cruelty-free, vegan, and 9-free.
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Eco-Friendly Personalized Gift Ideas
2019 Cyber Monday Sales – Cruelty-Free, Vegan, Ethical Brands
Gift GuideHolidays

Cruelty-Free Gift Ideas for the Self-Care Queen

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So if you have someone on your list that deserves some R&R or you want to treat them to an at-home spa experience, here are some self-care and wellness gift ideas!
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Gift Ideas for the Vegan Fashionista
Cruelty-Free Gift Ideas for the Traveler
Eco-Holiday Gift Guide for Him
Grab These Vegan & Cruelty-Free Sephora Gift Sets While You Still Can! (2019)
Welcome!

Welcome!

ethical elephant is a cruelty-free and vegan lifestyle blog inspiring you to live your best ethical life!

Here you will find vegan product + shopping guides, our best tips and tricks to living ethically, and what's new in the cruelty-free/vegan space!

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Cruelty-Free Resources

Cruelty-Free & Vegan Makeup – Affordable Drugstore Brands (2019)

Cruelty-Free & Vegan Makeup – Affordable Drugstore Brands (2019)

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Cruelty-Free and Vegan Labels & Logos Explained

Cruelty-Free and Vegan Labels & Logos Explained

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Which Cruelty Free Bunny Logos Can We Trust?

Which Cruelty Free Bunny Logos Can We Trust?

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Dilemma: Cruelty Free Brands Owned by a Company that Tests on Animals

Dilemma: Cruelty Free Brands Owned by a Company that Tests on Animals

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