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You can find Jouer cruelty-free products at Sephora, Nordstrom, Beautylish, Beauty Bay, and on Amazon.
Jouer is Cruelty-Free
Jouer has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.
By our standards, we would consider Jouer to be Cruelty-Free.
Below is a screenshot of what’s currently stated on Jouer’s website about its animal testing policy:
What About China’s Animal Testing Laws?
Jouer has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.
“For now, we aren’t selling in China.”
As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.
Cruelty-Free Policies
Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.
At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.
Also, note that Cruelty-Free and Vegan don’t always mean the same thing.
Jouer is Not 100% Vegan
‘Vegan’ in cosmetics can refer to an entire brand that is 100% Vegan or a specific product is vegan.
In the case of Jouer, not all of their products are vegan. But they have some products that are suitable for vegans.
How to know which of Jouer’s products are vegan?
All of Jouer’s vegan products are clearly marked on their website. See below for an example.
Jouer Vegan Product List
As of 2021, I will no longer be regularly updating this list of Jouer vegan products as all of their vegan products are now clearly marked. Check their website for the most up-to-date and accurate information on which products are vegan or not.
The following Jouer products are suitable for vegans and do not contain any animal-derived ingredients or by-products.
Complexion
- Essential High Coverage Crème Foundation
- Essential High Coverage Liquid Concealer
- Essential Precision Concealer Brush
- Essential Precision Foundation Brush
Cheeks
- Blush Bouquet Dual Blush Palette – Cheeky Summer
- Bouquet D’ Amour Six Shade Blush Palette
- Luminizing Cheek Tint
- Powder Highlighter – all shades
Lips
- Duochrome High Pigment Pearl Lip Gloss
- Essential Lip Enhancer Shine Balm
- High Pigment Lip Gloss
- High Pigment Pearl Lip Gloss
- Long-Wear Lip Crème Liquid Lipstick
- Long-Wear Lip Crème Liquid Lipstick – Metallic
- Long-Wear Lip Topper
- Overnight Conditioning & Repairing Lip Mask
- Sheer Pigment Lip Gloss
- Smoothing Sugar Lip Scrub
Eyes
- Essential Matte and Shimmer Palette
- Kitten Liner
- Tan Lines Matte, Shimmer & Luxe Foil Eyeshadow Palette
Skincare
- Daily Clarifying Treatment Oil
- Daily Repair Treatment Oil
- Essential Hydrating Clay Mask Dual-action Detox & Replenish
Vegan Policies
Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it’s usually used in the context to describe something that doesn’t contain any animal-derived ingredients or animal by-products.
Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.
There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.
So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.
Where are Jouer’s products made?
I asked Jouer where their products are manufactured and they told me:
“Thank you for contacting Jouer customer service. To answer your questions, Jouer works with multiple manufacturers within the USA, Canada, and Europe. All locations are listed on the Unit Carton/product.”
Ethical Mica Mining Policy
Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.
Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.
So I asked Jouer if their mica is ethically sourced without the use of child labor and they responded by stating,
“Thank you for contacting Jouer customer service. Our Product Development team has informed us that Mica is sourced from India and the USA, however, we ask for our vendors to provide us with statements assuring us that the mica flakes do not use any child labor during their production or collection of them to ensure compliance.”
I hope this article helped you to understand Jouer’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!
