PHB Ethical Beauty

Last Updated: January 17, 2022

How Ethical Is PHB Ethical Beauty?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of PHB Ethical Beauty's ethics and initiatives.

Ethical Analysis

Is PHB Ethical Beauty cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on PHB Ethical Beauty’s policies.
PHB Ethical Beauty is cruelty-free. None of PHB Ethical Beauty’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of PHB Ethical Beauty products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
PHB Ethical Beauty is committed to using organic, as well as, ethically and sustainably sourced ingredients. Stating it’s important that their ingredients are ethically harvested and responsibly-sourced. They also support fair trade co-operatives and regeneration projects which provide assistance and stability to farmers and their local communities. For example, PHB is palm oil-free, their mica is ethically-mined, and they source their organic shea butter from a women’s co-op in West Africa.
PHB Ethical Beauty claims their mica is ethically-sourced without the use of child labor.
PHB Ethical Beauty uses eco-friendly packaging that are made of glass, aluminum, PET bottles, or post-consumer recycled materials that are all recyclable. And they also have plastic-free and low-waste packaging for some of their makeup products.

About PHB Ethical Beauty

PHB Ethical Beauty is an award-winning, UK-made natural & ethical beauty brand.
COMPANY BASED IN: UK
PRODUCTS MADE IN: UK, Canada
PRODUCTS: Makeup, Makeup Brushes, Skincare, Bath & Body Care
CERTIFICATIONS: Cruelty Free International, PETA-Certified

PHB Ethical Beauty

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PHB Ethical Beauty is Cruelty-Free

PHB Ethical Beauty has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider PHB Ethical Beauty to be Cruelty-Free.

“We do not test on animals and our company is strongly against animal testing. 

All PHB products are certified Cruelty Free. Our products are registered with BUAV Cruelty Free (British Union for the Abolition of Vivisection) and PETA’s Beauty without Bunnies campaign. 

We have never and will never test on animals, nor will our raw material suppliers. All product ingredients and raw materials are sourced from companies who support our ethical stance and do not test any of their ingredients on animals.”

What About China’s Animal Testing Laws?

PHB Ethical Beauty has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

“none of our products are sold on the Chinese Mainland.”

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

PHB Ethical Beauty is 100% Vegan

PHB Ethical Beauty has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

The following is a snippet of the email response I received from PHB when I asked if all of their products are vegan:

“And yes, ALL of our products are 100% vegan and cruelty free. We are certified by the vegan society :)”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are PHB Ethical Beauty’s products made?

PHB Ethical Beauty states on its website,

“Home to the World’s largest collection of Natural, Vegan & Alcohol Free (Halal) beauty products which we handcraft ourselves in our UK & Canada Facilities.”

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked PHB Ethical Beauty if their mica is ethically sourced without the use of child labor and they responded by stating,

“Yes we are aware of the issues surrounding the sourcing of minerals. The Minerals in our makeup are indeed sourced ethically, without the use of child labour. We source our minerals from India and Brazil. In India the mine owners help fund schools and day care centres to provide a fair quality of life for their employees. Our suppliers make regular audits to ensure that this standard is upheld and it’s a really important issue to us. All our products are certified Vegan and Cruelty Free. “


I hope this article helped you to understand PHB Ethical Beauty’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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