IMAGE Skincare

Last Updated: June 29, 2023

How Ethical Is IMAGE Skincare?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of IMAGE Skincare's ethics and initiatives.

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Ethical Analysis

Is IMAGE Skincare cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on IMAGE Skincare’s policies.
IMAGE Skincare is cruelty-free. None of IMAGE Skincare’s ingredients, formulations, or finished products are tested on animals anywhere in the world.
Not all of IMAGE Skincare’s products are vegan, but they have some vegan options.

About IMAGE Skincare

IMAGE Skincare is a clinical-grade skincare brand powered by safe, proven ingredients and smart botanicals – to give you the healthiest skin.
PRODUCTS: Skincare, Bath & Body Care

IMAGE Skincare

This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

Is IMAGE Skincare Cruelty-Free?

🐰 IMAGE Skincare is a cruelty-free brand. None of IMAGE Skincare’s ingredients or products are tested on animals. IMAGE Skincare has met all the criteria in our Cruelty-Free Checklist and is included in our Cruelty-Free Directory.

Does IMAGE Skincare Test on Animals?

When asking, does IMAGE Skincare test on animals? We must look beyond to ensure none of IMAGE Skincare’s ingredients or suppliers test on animals. And they don’t sell in any country or under conditions that may require animal testing by law.

In our research, we discovered the following:

  • ✓ IMAGE Skincare confirmed they do not test their products or ingredients on animals or ask others to test on their behalf.
  • ✓ IMAGE Skincare confirmed all their ingredient suppliers do not test on animals
  • ✓ IMAGE Skincare confirmed they do not allow or sell their products under conditions where animal testing is required by law

By meeting all of our Cruelty-Free Criteria, IMAGE Skincare is a truly cruelty-free brand by our standards.

What is IMAGE Skincare’s Animal Testing Policy?

Below is a screenshot of what’s currently stated on IMAGE Skincare’s website about its animal testing policy:

What About China’s Animal Testing Laws?

IMAGE Skincare has confirmed they only sell their products online and NOT in retail stores in mainland China; therefore, they are not required to test on animals.

“We do not test on animals at all, including China. IMAGE is sold through a partner there which is a cross boarder ecommerce platform, which allows consumers to purchase from overseas without going through usual customs requirements. For more information on the subject, please click here”

With the current changes to China’s animal testing laws, some cosmetics sold in China can be exempt from animal testing under certain conditions. However, without meeting those conditions, animal testing is still legally required for most cosmetics sold in China in 2023.

Is Cosmetics Certified Cruelty-Free?

IMAGE Skincare is certified cruelty-free by PETA.

Cruelty-Free Policies 2023

Just because a brand claims it is ‘Cruelty-Free,’ doesn’t always mean that’s the case.

That’s because there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, or any third parties.

How We Assess Cruelty-Free Policies

Since 2015, the start of my blog, I’ve been emailing companies asking about their animal testing policies and cruelty-free commitments.

And based on the responses I receive from companies, I’ll research to find any supporting facts needed before concluding whether the brand should be classified as “Cruelty-Free,” “Animal-Tested,” or “Grey Area – Unclear Policies.”

☕️ Every week, I continue to reach out to new brands while trying my best to keep current brands updated. If you found any of my posts or guides helpful, consider Buying Me A Coffee! I would greatly appreciate it! ❤️

What about Vegan?

Just because something is called Cruelty-Free, doesn’t always mean it’s Vegan. And vice versa.

Cruelty-Free only refers to no animal testing, while Vegan means formulated without animal products.

Some brands are Cruelty-Free, but not Vegan.

And some are Vegan, but not Cruelty-Free.

Another important distinction to know is, Vegan in cosmetics can refer to an entire brand is 100% Vegan or a specific product is Vegan.

Is IMAGE Skincare Vegan?

⭐️ IMAGE Skincare is NOT an entirely vegan brand. But IMAGE Skincare offers some vegan options that are free of animal products.

How to know which of IMAGE Skincare products are vegan?

IMAGE Skincare claims only its new BIOME+ collection is vegan.

Below is a snippet of the email response I received from IMAGE Skincare when I asked if all their products are vegan:

“The only collection that is vegan certified is the new BIOME+ collection. All other IMAGE collections are PETA certified.”

Where to buy IMAGE Skincare? Check out, Amazon, and Target!

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But Vegan is generally used to mean formulated without animal-derived ingredients or animal by-products.

Some common animal products in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But unless a brand explicitly labels its ingredients or product as Vegan, it’s often difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they chose were from non-animal sources.

I hope this article helped you to understand IMAGE Skincare’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

If you found this helpful, consider Buying Me a Coffee. So that I can continue to keep this site running and updated.

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