White Rabbit Skincare

Last Updated: January 27, 2022

How Ethical Is White Rabbit Skincare?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of White Rabbit Skincare's ethics and initiatives.

Ethical Analysis

Is White Rabbit Skincare cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on White Rabbit’s policies.
White Rabbit is cruelty-free. None of White Rabbit’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of White Rabbit products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
White Rabbit is committed to using naturally-sourced ingredients. And White Rabbit’s packaging is 99% plastic-free, consisting of bamboo, aluminum, glass, or PET plastic. They also offer a refill & recycling program.
White Rabbit’s products do not contain mica.
White Rabbit’s packaging is 99% plastic-free and they’re working to make that 100% in the future. Their packaging consists of bamboo, aluminum, glass, or PET plastic. White Rabbit also offers a refill & recycling program.

And their shipping materials are recyclable made from 100% recycled or biodegradable materials, the filler is made from FSC timber-based packaging solution, and White Rabbits prints with plant-based inks.

About White Rabbit Skincare

White Rabbit Skincare is a luxurious, natural, and vegan-friendly skincare range that is handcrafted in Scotland.
COMPANY BASED IN: UK
PRODUCTS MADE IN: UK
PRODUCTS: Skincare
CERTIFICATIONS: PETA-Certified

White Rabbit Skincare

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White Rabbit Skincare is Cruelty-Free

White Rabbit Skincare has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider White Rabbit Skincare to be Cruelty-Free.

What About China’s Animal Testing Laws?

White Rabbit Skincare has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

White Rabbit Skincare is 100% Vegan

White Rabbit Skincare has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.


I hope this article helped you to understand White Rabbit Skincare’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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