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Better Life is Cruelty-Free
Better Life has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law.
By our standards, we would consider Better Life to be Cruelty-Free.
“We are Leaping Bunny certified cruelty-free. Not only are BETTER LIFE’s products never tested on animals, but we also go a step further, the finished products are safe and biodegradable so they won’t harm the pets in your home, or the fish in the streams, or the bees in the air. That is what cruelty-free means to BETTER LIFE, from manufacturing to the countertop, our products do not harm animals or their natural environment.”
Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.
At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, or any third parties.
Also, note that Cruelty-Free and Vegan don’t always mean the same thing.
2022 Update! Better Life states they do not advertise their products as being vegan.
Better Life is NOT Vegan
In 2020, I emailed and asked Better Life if their products are vegan and they responded back saying, “All of our products are vegan.“
But I was recently informed by a reader that they had called Better Life’s customer service line and was told the company is not vegan. So I emailed Better Life to ask if they’re vegan and they told me, “BETTER LIFE is not vegan certified not do we advertise the products as vegan.”
I’m not sure what has changed since 2020 with their formulations or manufacturing but based on Better Life’s most recent response, I can no longer classify Better Life to be a vegan brand or recommend any of their products as being vegan-friendly.
Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.
Some household cleaning products contain animal-based surfactants and solvents.
Unless it’s clearly stated the surfactants and solvents are plant-based or plant-derived, it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.
So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.
Where are Better Life’s products made?
Better Life states on its website,
“MADE IN THE USA
Founded in St. Louis, MO and proudly produced in the land we love, USA.”
I hope this article helped you to understand Better Life’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing once and for all!