So accurate 👌🏻😂✨ (via @vegan.meme)

So accurate 👌🏻😂✨ (via @vegan.meme)

So-called “Cruelty-free” products have become increasingly popular in the last couple of years, but let’s take a step back and ask, what exactly does it mean when cosmetics, personal care, and household cleaning products are labeled as “cruelty-free”?
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Products that are labeled as “Cruelty-Free” generally means they weren’t tested on animals, however, there is no standard or legal definition as to what is and isn’t allowed to be labeled as “cruelty-free”. So companies can call themselves and their products “cruelty-free” and it can mean whatever THEY want.
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Misleading? — Yes.
Illegal? — No.
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The FDA, responsible for regulating cosmetics labeling in the US, states on its website, “Consumers sometimes ask about use of claims such as “Cruelty-Free” or “Not Tested on Animals” on cosmetic labeling. Some cosmetic companies promote their products with claims of this kind in their labeling or advertising. The unrestricted use of these phrases by cosmetic companies is possible because there are no legal definitions for these terms.”
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Unrestricted Use. No Legal Definition. — “Cruelty-Free” is now being used as a buzzword by marketers wanting to cash in on the trend.
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But not ALL cruelty-free companies are liars and imposters. Some brands are genuinely committed to not testing their finished products and ingredients on animals, anywhere in the world.
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But HOW do we know which cosmetic brands are telling the truth and are truly cruelty-free in 2020?
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❶ Ask brands if their products or ingredients are tested on animals either by the company, their ingredient suppliers or commissioned to a third party and if they allow animal testing when required by law.
❷ Look for @leapingbunnyprogram brands --the most trusted cruelty-free certification program available!
❸ Check @ethicalelephant’s Cruelty-Free Brand Directory List where we have verified each and every brand's cruelty-free status before we list them (link in bio!)
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 Together, we can end animal testing for cosmetics once and for all!
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Thank you for choosing cruelty-free! 🐘 💕

So-called “Cruelty-free” products have become...

Lazy Sundays 💖 Laying in bed and wondering why you haven’t gone cruelty-free in 2020 yet 🤔✨
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(📸 via @niu.body)

Lazy Sundays 💖 Laying in...

I love you all for going vegan! ✨ Happy Valentine’s Day! 💕 (via @sassyspudshop)

I love you all for...

What can I say..? I’m just a hopeless ramen-tic! 🍜
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(📸 via @vegan.meme)

What can I say..? I’m...

THIS. 🙌🏻
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“It’s not about being perfect! And we don’t know any vegans who walk around saying that they are, or that they cause zero harm. Veganism doesn’t mean causing ZERO harm (that would be delusional)... but it definitely means causing a lot less of it!! And causing LESS harm than before (before being vegan) is definitely worth celebrating and continuing to advocate for.

Don’t let the vegan haters get you down. Usually the people pointing their fingers and trying to find a flaw in veganism are the ones who simply don’t understand it or don’t know what it takes to stand for something.” (Words by @vegan_boss, 📸 via @unmeatfuture)

THIS. 🙌🏻 . “It’s not...

Show your love & support for vegan businesses in the comments by @ tagging some of your fave brands so we can follow and discover them too! 💚 (📸 via @brightzine)

Show your love & support...

Cruelty-free is the only way to be!🐇✨

Cruelty-free is the only way...

A quick and easy way to find out if your shoes are VEGAN and whether they were made from animal OR non-animal materials! 👠🌿
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Once you know, you'll never forget! ✨ I've been using this guide for YEARS now and it has saved me so much time and hassle! 💗
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Swipe 👈🏻 to see what each symbol means and which ones are considered vegan materials! 🌱
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NOTE: This pictogram does NOT guarantee whether the glue used contain animal products, please contact the shoe manufacturer/companies to inquire about the source of their glue.
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Shoes: old from @callitspring

A quick and easy way...

Never too late for a fresh start ✨ doing something is better than doing nothing 🌱
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I had failed to meet my personal goals to living minimally and more sustainably this month, but I will keep trying to do better — even if it means making some mistakes along the way! 🌎 (via @createcultivate)

Never too late for a...

Mineral Fusion Eye Makeup Remover Review

This post may contain affiliate links.

mineralfusion_eyemakeupremover

I’ve had the Mineral Fusion‘s eye makeup remover for over 6 months now. I wanted to try something different from my usual DIY coconut oil makeup remover routine. What really drew me into purchasing Mineral Fusion‘s eye makeup remover was that it was a gel solution, in addition to being cruelty-free and vegan of course.

Gently and effectively removes eye makeup. Easy-to-use, gel solution utilizes mineral-rich clay to dissolve even water-resistant makeup and clean the eye area

Product Description:

NATURALLY SKIN-NOURISHING
A unique mineral blend strengthens and revitalizes skin while Aloe Vera, Cucumber, Calendula and Vitamin E nourish and leave the delicate eye area soft and soothed.

Review:

I bought the remover from my local London Drugs for $12 for a 3.4 oz/100 mL bottle.

The gel solution is indeed very soothing but some may find the gel too cold when applying on the eyes- it takes a bit of getting use to. After a few uses, I really enjoyed the cooling effect and it gets major thumbs up for not leaving an oily or greasy residue after.

mf_gel_small  mf_bottle_small

What I like most about this eye makeup remover is how gentle the formula is and how it surprisingly did the job of removing my water-resistant mascara– sadly, it didn’t do the job of removing my eyelash glue. It did take a little bit of tugging at the eye to get all the stubborn mascara off, but it still worked!

The only thing that was disappointing where I had to knock off some points was the packaging! Since it is a gel solution, the squeeze bottle cap ended up getting pretty sticky and full of glob just after a couple uses. It is nearly impossible to clean it out because the opening is so extremely small and when using a towel or tissue to clean it, little bits of lint or tissue would get stuck to the gunk around the cap.

INGREDIENTS:
Purified Water, Glycerin, Decyl Glucoside, Mineral Blend (Malachite, Smithsonite, Rhodochrosite, and Hematite Extracts) , Calendula Officinalis Extract, Maris Limus (Marine Clay) , Cucumis Sativus (Cucumber) Extract, Aloe Barbadensis (Aloe Vera) Leaf Extract, Hamamelis Virginiana (Witch Hazel) Extract, Tocopherol (Vitamin E), Hydroxyethylcellulose, Phenoxyethanol, Ethylhexylglycerin.

Free of Gluten, Parabens, Artificial Colors and Fragrances. Never-tested on animals. Hypo-allergenic.

Final Thoughts:

Because of the unique gel solution, I didn’t have high expectations but this came through as a gentle makeup remover option. This is in the mid-range price for a makeup remover; drugstore brands costs anywhere between $5-$10 and conventional brands and formulas usually go for $20.

All in all, I think Mineral Fusion’s eye makeup remover lives up to its claims to ‘gently and effectively removes eye makeup’. Worth the $12 if you’re looking for a more gentle and non-irritating option.

Disclaimer: this post contains affiliate links which, while they don’t change the cost for you, earn me a small commission. all opinions are entirely my own based on my experience with the product/company

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“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”― Marc Bekoff

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