Bite Beauty is now officially 100% vegan! 🌱✨ @bitebeauty recently reformulated all of their products and has removed all animal-derived ingredients and by-products (like lanolin, beeswax, and carmine) from their entire collection. 🙌🏻
However, it should be noted that their Lip Lab is not completely vegan, yet! They’re working on making it vegan in the near future. 🌿💖
Bite Beauty's Vegan Statement:
"Yes, Bite Beauty products are vegan.
Our reason to go vegan was simple-we’ve evolved. We can create high-performance formulas without ingredients that come from animals. As we’ve been innovating with superfoods, we’ve learned we can get amazing results that perform on par with-if not better than-formulas that contain animal byproducts.
Further, we wanted to create products everyone can love-including people who crave clean, cruelty-free and vegan beauty."
📸 via @bitebeauty

Bite Beauty is now officially...

I just finished reading ‘Slave to Fashion’ by @safia_minney 📚 and it has completely changed my perspective on the true cost of cheap clothes. ✨ Definitely a must-read to understanding modern slavery in the fashion industry and the need to support fair trade and ethical brands that are transparent about how their products are made with respect for people and the planet. 🌍🌿
"Today, a whole generation of shoppers expect to be able to buy cheap clothing - but these low prices are only possible because of the slavery and exploitation that exist in the fashion supply chain.
The price of clothes does not reflect the true cost to the farmers, spinners and weavers, tailors, finishers, quality-control teams and packers who are underpaid and overworked in the race to get the latest fashion items into our stores.
Many of them are forced to live and work in shocking conditions.
Workers in developing countries are often left helpless by a lack of workplace representation and unions that could speak up for their rights. As a result, we are witnessing a global 'race to the bottom', with developing countries competing against each other to supply the cheapest labor in a bid to attract brands to their factories."

I just finished reading ‘Slave...

So accurate 👌🏻😂✨ (via

So accurate 👌🏻😂✨ (via

So-called “Cruelty-free” products have become increasingly popular in the last couple of years, but let’s take a step back and ask, what exactly does it mean when cosmetics, personal care, and household cleaning products are labeled as “cruelty-free”?
Products that are labeled as “Cruelty-Free” generally means they weren’t tested on animals, however, there is no standard or legal definition as to what is and isn’t allowed to be labeled as “cruelty-free”. So companies can call themselves and their products “cruelty-free” and it can mean whatever THEY want.
Misleading? — Yes.
Illegal? — No.
The FDA, responsible for regulating cosmetics labeling in the US, states on its website, “Consumers sometimes ask about use of claims such as “Cruelty-Free” or “Not Tested on Animals” on cosmetic labeling. Some cosmetic companies promote their products with claims of this kind in their labeling or advertising. The unrestricted use of these phrases by cosmetic companies is possible because there are no legal definitions for these terms.”
Unrestricted Use. No Legal Definition. — “Cruelty-Free” is now being used as a buzzword by marketers wanting to cash in on the trend.
But not ALL cruelty-free companies are liars and imposters. Some brands are genuinely committed to not testing their finished products and ingredients on animals, anywhere in the world.
But HOW do we know which cosmetic brands are telling the truth and are truly cruelty-free in 2020?
❶ Ask brands if their products or ingredients are tested on animals either by the company, their ingredient suppliers or commissioned to a third party and if they allow animal testing when required by law.
❷ Look for @leapingbunnyprogram brands --the most trusted cruelty-free certification program available!
❸ Check @ethicalelephant’s Cruelty-Free Brand Directory List where we have verified each and every brand's cruelty-free status before we list them (link in bio!)
 Together, we can end animal testing for cosmetics once and for all!
Thank you for choosing cruelty-free! 🐘 💕

So-called “Cruelty-free” products have become...

Lazy Sundays 💖 Laying in bed and wondering why you haven’t gone cruelty-free in 2020 yet 🤔✨
(📸 via @niu.body)

Lazy Sundays 💖 Laying in...

I love you all for going vegan! ✨ Happy Valentine’s Day! 💕 (via @sassyspudshop)

I love you all for...

What can I say..? I’m just a hopeless ramen-tic! 🍜
(📸 via

What can I say..? I’m...

THIS. 🙌🏻
“It’s not about being perfect! And we don’t know any vegans who walk around saying that they are, or that they cause zero harm. Veganism doesn’t mean causing ZERO harm (that would be delusional)... but it definitely means causing a lot less of it!! And causing LESS harm than before (before being vegan) is definitely worth celebrating and continuing to advocate for.

Don’t let the vegan haters get you down. Usually the people pointing their fingers and trying to find a flaw in veganism are the ones who simply don’t understand it or don’t know what it takes to stand for something.” (Words by @vegan_boss, 📸 via @unmeatfuture)

THIS. 🙌🏻 . “It’s not...

Show your love & support for vegan businesses in the comments by @ tagging some of your fave brands so we can follow and discover them too! 💚 (📸 via @brightzine)

Show your love & support...

Cruelty-free is the only way to be!🐇✨

Cruelty-free is the only way...

What’s Up? Cruelty-Free News (November 2016)

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Estee Lauder Acquires Too Faced

I know what you’re all thinking… WHY!? and no, please not Too Faced!! Ughs. Yet another beloved cruelty-free brand sold for a reportedly $1.45 billion to not-so-cruelty-free brand, Estee Lauder!

Estee Lauder has a bad track record of acquiring cruelty-free brands and then changing their animal testing policy to say they don’t test on animals “unless required by law”. Case in point with Smashbox and Aveda (this post here explains it all).

Although Too Faced says they’ll remain cruelty-free and will not sell in China, lots of cruelty-free shoppers refuse to buy anymore products from the brand as they feel their money is indirectly funding and supporting more animal tests done by the parent company, Estee Lauder.

(Source: Business of Fashion)

China to Approve Non-animal Testing Methods

Careful what you read out there, China hasn’t lifted their animal testing requirements just yet and as of right now, they still do require all imported cosmetics to be tested on animals before they’re allowed to sell in their country.

But we’re all about celebrating every victory here, big or small, so we’re delighted to hear that China is taking the right steps by accepting, for the first time ever, data from a non-animal test method!!

“The government’s acceptance of the 3T3 Phototoxicity assay means that cosmetic companies selling in China will be able to submit data on cosmetics for this particular test, involving exposure to light, without having to harm animals”

Way to go China! Keep it up and we’ll be able to make animal testing for cosmetics a thing in the past!

(Source: PETA)

A photo posted by philosophy (@lovephilosophy) on

Philosophy is Not Cruelty-Free

The lovely Courtney from cruelty-free blog, posted a rather disappointing response from a well-known skincare brand, Philosophy. When asked multiple times if the brand sells in countries that may require animal testing (ie. China), they couldn’t give a straight answer and instead, they linked to their parent company, Coty Inc’s corporate policy.

When a subsidiary brand that claims to be “cruelty-free” links to their non-cruelty-free parent company’s animal testing policy, that usually never ends well for the brand.

Coty Inc is not cruelty-free and in their policy, it’s implied that they sell in China where animal testing is required by law. Now it appears that Philosophy is following the same policy as Coty Inc.


(Source: Phyrra)

Kat Von D to Release New Vegan Palette

Vegan palettes are sometimes hard to come by as there always seems to be one or two shades that are not vegan. Thankfully, Kat Von D Beauty is delivering on their promise of producing more vegan makeup with their latest Alchemist Palette!

“Tucked inside the beautiful packaging are four beautiful iridescent pigments: [Green] Emerald, [Ultra-Violet] Amethyst, [Blue] Sapphire, and [Pink] Opal. Each shade is designed to be used alone as a highlighter or layered on top of your favorite lipsticks and eye shadows to transform their colors.”

The Alchemist Palette will be available in stores at Sephora on Dec 24, 2016.

(Source: PopSugar)

What do you think?

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1 Comment
  • Tamara
    November 29, 2016

    Isn’t Kat von D’s parent company testing on animals? I just can’t decide what to do. I love that she is vegan and that’s important to her that animals don’t suffer and that she has a lot of vegan options within her makeup line. But I just don’t know.. If you don’t mind I’d love to hear your opinion on this.
    Thanks! 😉

“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”― Marc Bekoff

Parent Company Animal Testing Explained
What’s Up? Cruelty-Free News (November 2016)