Bite Beauty is now officially 100% vegan! 🌱✨ @bitebeauty recently reformulated all of their products and has removed all animal-derived ingredients and by-products (like lanolin, beeswax, and carmine) from their entire collection. 🙌🏻
However, it should be noted that their Lip Lab is not completely vegan, yet! They’re working on making it vegan in the near future. 🌿💖
Bite Beauty's Vegan Statement:
"Yes, Bite Beauty products are vegan.
Our reason to go vegan was simple-we’ve evolved. We can create high-performance formulas without ingredients that come from animals. As we’ve been innovating with superfoods, we’ve learned we can get amazing results that perform on par with-if not better than-formulas that contain animal byproducts.
Further, we wanted to create products everyone can love-including people who crave clean, cruelty-free and vegan beauty."
📸 via @bitebeauty

Bite Beauty is now officially...

I just finished reading ‘Slave to Fashion’ by @safia_minney 📚 and it has completely changed my perspective on the true cost of cheap clothes. ✨ Definitely a must-read to understanding modern slavery in the fashion industry and the need to support fair trade and ethical brands that are transparent about how their products are made with respect for people and the planet. 🌍🌿
"Today, a whole generation of shoppers expect to be able to buy cheap clothing - but these low prices are only possible because of the slavery and exploitation that exist in the fashion supply chain.
The price of clothes does not reflect the true cost to the farmers, spinners and weavers, tailors, finishers, quality-control teams and packers who are underpaid and overworked in the race to get the latest fashion items into our stores.
Many of them are forced to live and work in shocking conditions.
Workers in developing countries are often left helpless by a lack of workplace representation and unions that could speak up for their rights. As a result, we are witnessing a global 'race to the bottom', with developing countries competing against each other to supply the cheapest labor in a bid to attract brands to their factories."

I just finished reading ‘Slave...

So accurate 👌🏻😂✨ (via

So accurate 👌🏻😂✨ (via

So-called “Cruelty-free” products have become increasingly popular in the last couple of years, but let’s take a step back and ask, what exactly does it mean when cosmetics, personal care, and household cleaning products are labeled as “cruelty-free”?
Products that are labeled as “Cruelty-Free” generally means they weren’t tested on animals, however, there is no standard or legal definition as to what is and isn’t allowed to be labeled as “cruelty-free”. So companies can call themselves and their products “cruelty-free” and it can mean whatever THEY want.
Misleading? — Yes.
Illegal? — No.
The FDA, responsible for regulating cosmetics labeling in the US, states on its website, “Consumers sometimes ask about use of claims such as “Cruelty-Free” or “Not Tested on Animals” on cosmetic labeling. Some cosmetic companies promote their products with claims of this kind in their labeling or advertising. The unrestricted use of these phrases by cosmetic companies is possible because there are no legal definitions for these terms.”
Unrestricted Use. No Legal Definition. — “Cruelty-Free” is now being used as a buzzword by marketers wanting to cash in on the trend.
But not ALL cruelty-free companies are liars and imposters. Some brands are genuinely committed to not testing their finished products and ingredients on animals, anywhere in the world.
But HOW do we know which cosmetic brands are telling the truth and are truly cruelty-free in 2020?
❶ Ask brands if their products or ingredients are tested on animals either by the company, their ingredient suppliers or commissioned to a third party and if they allow animal testing when required by law.
❷ Look for @leapingbunnyprogram brands --the most trusted cruelty-free certification program available!
❸ Check @ethicalelephant’s Cruelty-Free Brand Directory List where we have verified each and every brand's cruelty-free status before we list them (link in bio!)
 Together, we can end animal testing for cosmetics once and for all!
Thank you for choosing cruelty-free! 🐘 💕

So-called “Cruelty-free” products have become...

Lazy Sundays 💖 Laying in bed and wondering why you haven’t gone cruelty-free in 2020 yet 🤔✨
(📸 via @niu.body)

Lazy Sundays 💖 Laying in...

I love you all for going vegan! ✨ Happy Valentine’s Day! 💕 (via @sassyspudshop)

I love you all for...

What can I say..? I’m just a hopeless ramen-tic! 🍜
(📸 via

What can I say..? I’m...

THIS. 🙌🏻
“It’s not about being perfect! And we don’t know any vegans who walk around saying that they are, or that they cause zero harm. Veganism doesn’t mean causing ZERO harm (that would be delusional)... but it definitely means causing a lot less of it!! And causing LESS harm than before (before being vegan) is definitely worth celebrating and continuing to advocate for.

Don’t let the vegan haters get you down. Usually the people pointing their fingers and trying to find a flaw in veganism are the ones who simply don’t understand it or don’t know what it takes to stand for something.” (Words by @vegan_boss, 📸 via @unmeatfuture)

THIS. 🙌🏻 . “It’s not...

Show your love & support for vegan businesses in the comments by @ tagging some of your fave brands so we can follow and discover them too! 💚 (📸 via @brightzine)

Show your love & support...

Cruelty-free is the only way to be!🐇✨

Cruelty-free is the only way...

What’s Up? 2016 Year Round-Up!

This post may contain affiliate links.

It’s a surprise to many of us when we learn that testing cosmetics on animals is still happening in 2017. Although it’s not legally required to test cosmetics and ingredients on animals to prove they’re safe for human use, it’s also not banned.

So it’s ultimately up to companies and manufacturers to decide whether if they want to test their products and ingredients on animals or use non-animal (in-vitro) testing methods.

I wanted to take the time to highlight some of the achievements and most popular cruelty-free news stories in 2016 and hopefully one day we can look back at this and say “can you believe we used to test on animals?!”


Some of the biggest company acquisitions made headlines in 2016, namely Estee Lauder acquiring Too Faced for a reportedly $1.45 billion! When a popular cruelty-free brand gets acquired by a parent company that tests on animals, many cruelty-free shoppers choose to boycott such brands as they feel their money is indirectly funding animal tests done by the parent company.

In 2016, Estee Lauder acquired Too Faced and BECCA Cosmetics.

Unilever acquired Seventh Generation and is in talks to acquiring The Honest Company.

Laura Mercier is now owned by Shiseido.

It Cosmetics was bought by L’Oreal.

China’s Progress to Ending Animal Testing

In 2017, China still require all imported cosmetics to be tested on animals before they’re allowed to be sold within their country. Although this requirement remains unchanged, we were thrilled to hear in 2016 that China was beginning to accept some non-animal testing methods.

I’m very hopeful that this will lead China in the right direction to replacing all animal tests with in-vitro options in the future!

Progress to Ending Animal Testing Around the World

United States

Obama Signs Groundbreaking Animal Testing Law. President Barack Obama signed a new that will set unprecedented protections for animals by restricting animal testing and requiring regulators to develop new technology-based alternatives. (Source)


Canadian Cruelty-Free Cosmetics Act (Bill S-214) passed its second reading in the Senate. “The second reading of Bill S-214 comes on the one-year anniversary of its introduction. If enacted, the bill would prohibit cosmetic animal testing in Canada as well as the sale of cosmetic products and ingredients that have been newly animal tested elsewhere in the world.” (Source)


Taiwan bans cosmetics animal testing! The bill, proposed by Legislators Wang YuMin and Zhuang Rui Xiong, amends Taiwan’s Control for Cosmetic Hygiene Act and bans cosmetic animal testing for both finished products and cosmetic ingredients. The legislation will go into effect in 2019. (Source)


Australia to ban cosmetic testing and trade! Cosmetics cruelty will be banned in Australia by July next year, the Federal Government pledged today, following a two year campaign by #BeCrueltyFree, led by Humane Research Australia and Humane Society International (Global).

The animal welfare campaigners welcomed the announcement from Assistant Minister for Health Key Wyatt and Member for La Trobe Jason Wood that the Coalition will ban the testing of cosmetic ingredients on animals in Australia and the sale of cosmetic products and ingredients that have been tested on animals outside of Australia. (Source)


Fourth Brazilian state to ban animal testing for cosmetics! A bill to ban cosmetic tests on animals officially became Pará’s state law 8.361 following its signature by Governor Simão Jatene on 11 May. Deputy Jose Scaff authored Bill 148/2015, which provides a ban on testing both cosmetics products and ingredients on animals and had been approved last April by the State Assembly of Pará. (Source)


Switzerland Commits to End Sale of Cruel Cosmetics! The Swiss government announced it will ban the sale of cosmetics containing ingredients newly tested on animals. (Source)

Ending Animal Testing Once and For All!

All of these achievements couldn’t have been possible without your support and for all of you choosing to take a stand against animal testing for cosmetics by simply choosing to buy cruelty-free options!

Ending animal testing for cosmetics is a campaign that I have been strongly advocating and supporting for years and throughout the past year of creating this blog, I’ve had the greatest pleasure of meeting and chatting with you all! The cruelty-free community is growing each day and I can’t stress enough how important it is for us to use our consumer dollars as a voice for animals in need.

Maybe deciding which lipstick to buy is not a life or death decision for you, but it is to the millions of animals that are cruelly tested on each year.

And a huge thank you to Humane Society International (HSI) for all the amazing work you’ve done thus far!

What do you think?

Your email address will not be published. Required fields are marked *

No Comments Yet.

“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”― Marc Bekoff

100 Cruelty-Free & Vegan Gift Ideas For Her
What’s Up? 2016 Year Round-Up!