So accurate 👌🏻😂✨ (via

So accurate 👌🏻😂✨ (via

So-called “Cruelty-free” products have become increasingly popular in the last couple of years, but let’s take a step back and ask, what exactly does it mean when cosmetics, personal care, and household cleaning products are labeled as “cruelty-free”?
Products that are labeled as “Cruelty-Free” generally means they weren’t tested on animals, however, there is no standard or legal definition as to what is and isn’t allowed to be labeled as “cruelty-free”. So companies can call themselves and their products “cruelty-free” and it can mean whatever THEY want.
Misleading? — Yes.
Illegal? — No.
The FDA, responsible for regulating cosmetics labeling in the US, states on its website, “Consumers sometimes ask about use of claims such as “Cruelty-Free” or “Not Tested on Animals” on cosmetic labeling. Some cosmetic companies promote their products with claims of this kind in their labeling or advertising. The unrestricted use of these phrases by cosmetic companies is possible because there are no legal definitions for these terms.”
Unrestricted Use. No Legal Definition. — “Cruelty-Free” is now being used as a buzzword by marketers wanting to cash in on the trend.
But not ALL cruelty-free companies are liars and imposters. Some brands are genuinely committed to not testing their finished products and ingredients on animals, anywhere in the world.
But HOW do we know which cosmetic brands are telling the truth and are truly cruelty-free in 2020?
❶ Ask brands if their products or ingredients are tested on animals either by the company, their ingredient suppliers or commissioned to a third party and if they allow animal testing when required by law.
❷ Look for @leapingbunnyprogram brands --the most trusted cruelty-free certification program available!
❸ Check @ethicalelephant’s Cruelty-Free Brand Directory List where we have verified each and every brand's cruelty-free status before we list them (link in bio!)
 Together, we can end animal testing for cosmetics once and for all!
Thank you for choosing cruelty-free! 🐘 💕

So-called “Cruelty-free” products have become...

Lazy Sundays 💖 Laying in bed and wondering why you haven’t gone cruelty-free in 2020 yet 🤔✨
(📸 via @niu.body)

Lazy Sundays 💖 Laying in...

I love you all for going vegan! ✨ Happy Valentine’s Day! 💕 (via @sassyspudshop)

I love you all for...

What can I say..? I’m just a hopeless ramen-tic! 🍜
(📸 via

What can I say..? I’m...

THIS. 🙌🏻
“It’s not about being perfect! And we don’t know any vegans who walk around saying that they are, or that they cause zero harm. Veganism doesn’t mean causing ZERO harm (that would be delusional)... but it definitely means causing a lot less of it!! And causing LESS harm than before (before being vegan) is definitely worth celebrating and continuing to advocate for.

Don’t let the vegan haters get you down. Usually the people pointing their fingers and trying to find a flaw in veganism are the ones who simply don’t understand it or don’t know what it takes to stand for something.” (Words by @vegan_boss, 📸 via @unmeatfuture)

THIS. 🙌🏻 . “It’s not...

Show your love & support for vegan businesses in the comments by @ tagging some of your fave brands so we can follow and discover them too! 💚 (📸 via @brightzine)

Show your love & support...

Cruelty-free is the only way to be!🐇✨

Cruelty-free is the only way...

A quick and easy way to find out if your shoes are VEGAN and whether they were made from animal OR non-animal materials! 👠🌿
Once you know, you'll never forget! ✨ I've been using this guide for YEARS now and it has saved me so much time and hassle! 💗
Swipe 👈🏻 to see what each symbol means and which ones are considered vegan materials! 🌱
NOTE: This pictogram does NOT guarantee whether the glue used contain animal products, please contact the shoe manufacturer/companies to inquire about the source of their glue.
Shoes: old from @callitspring

A quick and easy way...

Never too late for a fresh start ✨ doing something is better than doing nothing 🌱
I had failed to meet my personal goals to living minimally and more sustainably this month, but I will keep trying to do better — even if it means making some mistakes along the way! 🌎 (via @createcultivate)

Never too late for a...

Eco-Holiday Gift Guide for Him

This post may contain affiliate links.

Looking for some eco-gift ideas for a special someone in your life? Whether it’s for a parent, significant other, sibling, or friend, I’ve rounded up some of my favorite items that are perfect for gifting this Holiday season!

As always, all the products mentioned in this post (as well as my entire site) are cruelty-free + vegan, meaning they don’t contain any animal products. In addition, I try my best to support, buy, and promote ethical and sustainable products, being mindful of who made the products and what materials are used.

Eco-Gift Ideas for Him

Patagonia Black Hole Cube

Patagonia Black Hole Cube

Clamshell design with zippered mesh dividers organizes headlamps and tools in your pack or clothing in your duffel. Made with a burly, lightweight 100% recycled polyester fabric and 100% recycled polyester lining. Available in multiple colors.

Plastic-Free Razor - Well Kept

Plastic-Free Razor – Well Kept

A sustainable, plastic-free shaving razor alternative, this solid brass, matte black safety razor comes with one blade for a superior shave and reduced irritation and ingrown hairs. Well Kept is a Canadian company! 🇨🇦

Jack Black - Beard Grooming Kit

Jack Black – Beard Grooming Kit

A well-rounded regimen for an unbeatable beard, featuring four steps of care that cleanse, condition, soften and style. Jack Black’s Beard Grooming Kit includes a vegan beard wash, beard lube conditioning shave, beard oil, and a beard comb which are all paraben-free, cruelty-free, and free of harsh surfactants.

Hurtig Lane - Men's Vegan Watch

Hurtig Lane – Men’s Vegan Watch

Hurtig Lane’s Mykonos Vegan Leather Watch was designed for the fashion conscious minimalist. Elegant and sophisticated yet highly fashionable it can be worn in any setting, with any outfit. Its versatility and style make it the perfect watch for any occasion. Available in multiple colors. Use Hurtig Lane coupon code: ‘ETHICALELEPHANT15’ to receive 15% off.

Matt & Nat - Shay Duffle Bag

Matt & Nat – Shay Duffle Bag

Vegan duffle bag from Matt & Nat, featuring a rounded gusset, single side metal zipper pocket, and main metal zipper compartment opens all the way to the side. It comes with a removable and adjustable crossbody strap. 100% recycled nylon lining. Available in black and grey.

Everlane - Uniform The Bomber Jacket

Everlane – Uniform The Bomber Jacket

This modernized take on the classic MA-1 flight jacket is made from a partially recycled, water-resistant woven blend and styled with easy magnetic pockets. This style was made in Vietnam at a technical outerwear factory where all manufacturing happens under one roof, rather than in different factories, to produce a high-quality end result. Available in multiple colors.

VEJA - V-10 Sneaker

VEJA – V-10 Sneaker

All Black Vegan Leather, VEJA’s V-10 Sneakers features insets of waterproof mesh made from recycled plastic bottles texture the sides and toe of a court-inspired sneaker that’s made to make a difference. The shoe features a lining made from recycled fabric and a sole of wild Amazonian rubber.

S'well Eats - Stainless Steel Thermal Container

S’well Eats – Stainless Steel Thermal Container

S’well Eats™ fuels all your food needs in an easy, eco-friendly fashion. Simply prep, nest, go—and eat! Built to keep fresh meals cold and hot longer, perfect for plan-ahead types and leftover lovers alike. Here, there, and everywhere you use it, this one-of-a-kind, 2-in-1 food bowl is a stylish, sustainable solution for everyday eating. Likely to inspire second glances during your commute, “desk envy” at the office, and oohs and aahs on the picnic blanket and beyond.

Thug Kitchen Cookbook - Eat Like You Give a F*ck

Thug Kitchen Cookbook – Eat Like You Give a F*ck

A classic vegan cookbook and a #1 New York Times Bestseller! Thug Kitchen wants to show everyone how to take charge of their plates and cook up some real f*cking food with more than 100 vegan recipes for their best-loved meals, snacks and sides for beginning cooks to home chefs.

Vitruvi - Black Stone Diffuser

Vitruvi – Black Stone Diffuser

Virtuvi’s beautifully-crafted stone diffuser helps you diffuse essential oils throughout your home while doubling as a stunningly simple piece of decor. A diffuser is a beautiful way to scent your space naturally. Whether you keep it at home or at work, it functions as a non-toxic candle alternative, while also giving you the flexibility to change up and customize the scent to suit your mood.

FEED x National Geographic - Zip Pouch

FEED x National Geographic – Zip Pouch

Make an impact in more ways than one with FEED’s compact, durable zip pouch crafted in partnership with National Geographic from recycled water bottles. Available in multiple colors.

Vegan Men's Belt - Doshi

Vegan Men’s Belt – Doshi

Doshi’s Metallic Black Square Vegan Belt combines durable microfiber with a clean, sophisticated metallic black buckle. Perfect for work attire, casual wear, and special occasions. Doshi coupon code: ‘ETHICALELEPHANT10’ to receive 10% off orders $50+

Grey Fisher Beanie - WAWWA

Grey Fisher Beanie – WAWWA

Use the organ inside of your head to make a sensible decision for your head, by treating someone special to one of WAWWA’s lovely Fisher Beanies. For every hat purchased, WAWWA donates another to those who are in need. 100% organic cotton label hand-stitched on to cuff. 100% Acrylic Yarn. WAWWA coupon code: ‘ETHICALELEPHANT10’ to receive 10% off.

OrganicBasics - SilverTech Starter Pack

OrganicBasics – SilverTech Starter Pack

Get the basics with OrganicBasics’ SilverTech Starter Pack which includes their Men’s Tee and a 2-pack of Boxers, made with organic cotton and SilverTech™ yarn promising that you’ll stay cooler when it’s hot and warmer when it’s colder! Available in multiple color options.

Blue Mark™ Eau de Parfum - Jack Black

Blue Mark™ Eau de Parfum – Jack Black

The infusion of top notes of Watermint, Cilantro, and Bergamot with Japanese Juniper, Ginger Essence, Patchouli, and Driftwood makes for a refreshing scent that’s great for everyday wear. Flood the senses with freshness and the finest essential oils crafted with an artisan’s skill by world-class perfumers. Alcohol denaturant to impart fragrance on skin.

Christmas Eve Bamboo Sock Gift Box - Thought

Christmas Eve Bamboo Sock Gift Box – Thought

Thought’s sock gift pack contains four pairs made in their super soft bamboo blend. These sustainable, festive socks are breathable, naturally anti-bacterial and anti-fungal, so your feet (and the planet) stay happy and healthy. The box is reusable and was exclusively designed by their in-house Graphic Designer. All of Thought’s gift boxes are made using vegan glue.

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“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”― Marc Bekoff

Grab These Vegan & Cruelty-Free Sephora Gift Sets While You Still Can! (2019)
Eco-Holiday Gift Guide for Him