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Holy guacamole! Times are changing and I’m SO excited to list not 1 or 2 but 7!! –YouTubers that have consciously made the cruelty-free switch to only using products that are not tested on animals. Why is this important? These YouTubers spend hours on their videos, thinking of unique content, and using tools like https://tubeast.com to ensure their videos are fun. They have hundreds of thousands of subscribers and the number of people that watch just one of their videos is astronomical!! Thousands of viewers will be able to see this transition to vegan products which is great for the vegan industry. If you’re looking to grow your subscriber count, it may be worth doing some research hier (or here in German), as this could help solve this dilemma! Getting your channel and videos seen and viewed is the first step to garnering more subscribers so perhaps you’ll want to check out a site like Get Fans (https://getfans.io/buy-youtube-views) in order to rank your videos higher in search results. However, there are a number of sites out there that offer to help you grow your networks of followers and increase the number of views on your videos, yet fail to deliver results, leaving you feeling like you’ve been scammed. SO, before signing up, always read buy youtube views reviews first!
These caring beauty gurus are using their online platform and influence to help get the word out on how accessible and easy it is to go cruelty-free and that no animal has to suffer for the sake of beauty! Not only are they lending their voices for the millions of animals that are routinely blinded, poisoned, and killed each year but they’re also standing up for what they believe in, even though it may jeopardize future sponsorship opportunities. How freakin’ cool is that!?
I am so pleased to list some of the top Youtube beauty gurus that have boldly taken the leap and announced their switch to cruelty-free products in 2015!
1. Annie from AnnieJaffrey
Subscribers: 440,000+
“I feel a lot better knowing I’m not exposing myself to any harsh chemicals or harming any animals in the process!”~Annie Jaffrey
2. Weylie from ilikeweylie
Subscribers: 1.4 million+
“I got rabbits you know, I have pets and stuff like that, I just can’t ever imagine my pets having to go through you know, being tested on” ~Weylie Hoang
3. Melissa from skindeepbeautytips
Subscribers: 333,000+
“I was going through all of my products and I realized that I have a lot of stuff from companies that test on animals…. moving forward I want to make a conscious effort to support brands that don’t test on animals. I feel like it’s so unnecessary and there are so many companies that don’t test on animals it’s like why doesn’t everyone just not?” ~Melissa Merk
editor’s note (July 8, 2016): Since publishing this post, Melissa Merk has made multiple videos featuring many non-cruelty-free brands. I’m not exactly sure if she has addressed whether or not she is still transitioning or planning to stay cruelty-free with her beauty products but please note that she hasn’t followed up since her initial announcement on going cruelty-free. If you know more information about this, please leave a comment below as I’d love a follow-up! =)
4. Gemma from gemsmaquillage
Subscibers: 91,000+
“I know it’s the right thing to do.” ~Gemma Tomlinson
5. Sarah from sarahhawkinson
Subscribers: 250,000+
“I thought about it and I was like why have I never seriously thought about it, I’ve always been just so ‘no, I’m not doing that, I’m not going cruelty-free.’ But I never had a reason for it, I never knew why [….] I don’t know why it never clicked about how much I genuinely love animals. But I really like REALLY love animals.” ~Sarah Hawkinson
6. Christine from pinksofoxy
Subscribers: 495,000+
“I’m not aiming for perfection. I just want to start somewhere and I feel like my make-up is a good place to start. And I feel like there’s no better time than right now to start that. So I feel it’s a really positive thing for me to do right now and I’m really excited to do it. I’m looking forward to it and happy about it” ~Christine Kobzeff
7. Kristen from KristenLeanne8
Subscribers: 190,000+
“It was just alarming that pretty much all of them [companies] test on animals and I was just like, this is horrendous, I can’t believe that I ignored this this whole time and from that point on I decided that I was going to be completely cruelty-free.” ~Kristen Leanne
Did I miss one? Let me know in the comments below which Youtuber you would love to see make the cruelty-free switch too!
Recently Karissa Pukas with over 680,000 subscribers did her first cruelty-free tutorial but it hasn’t been announced if her future videos will be cruelty-free too. I encourage her to explore more awesome and fabulous CF products and hopefully she’ll join this list! =)
8 thoughts on “7 Youtube Beauty Gurus Gone Cruelty-Free in 2015!!”
Very recently, Melissa Merk posted a video including Cover Girl lipsticks. Cover girl is not cruelty free therefore her channel is not cruelty free.
I know, ughs. I’ve noticed she hasn’t made a video using only cruelty-free products in awhile after her announcement. Maybe she was just making a video she knew would catch on with the whole “cruelty-free trend” going on at the moment. So disappointing.. I’ll make a note of that on the post now.
Thanks for your feedback! =)
Maybe she is just using up the products. I currently decided to use cf only products which honestly wasn’t hard considering most of my makeup already was, but I am deciding to use up the non-cf products I own. As much as I want to speed up that journey, I also did pay a decent amount of money so I don’t want to just throw them out when they’re more than or half way full. Either way, she still should have addressed it since it makes her look bad, but I don’t think she’s just trying to scam everyone haha.
Yah totally! I did the exact same when I was switching over to CF products! There’s no sense of just throwing things away when I’ve already bought it so I would just use them up =)
Haha yah I don’t think she’s intentionally trying to scam people. Just found it a bit odd that she would make a video announcing she’s going to try and support more cruelty-free companies and then months later.. she’s making sponsored videos with Origins, Covergirl, Olay, Pantene, Secret, which are all companies that tests on animals.
It’s totally her decision which companies she wants to work with and/or which products she wants to buy but I’m not getting the same vibe that she really does want to only use cruelty-free products anymore.
But like you said, she hasn’t addressed it so I can only go off of how I feel about the current situation! haha =)
Thank you for this post! Very useful 🙂
Is Annie still considered cruelty free even though she been using and promoting Estée Lauder products? Even still I think she’s backslid as far as a cruelty-free lifestyle goes.
Carli Bybel!
Bella Fiori!