Is The Ordinary Cruelty-Free and Vegan?

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Is The Ordinary cruelty-free and vegan?

The Ordinary are known for the effective skincare treatments at affordable prices but is The Ordinary cruelty-free and vegan?

Is The Ordinary Cruelty-Free?

The Ordinary is Cruelty-free! None of The Ordinary’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.

The Ordinary has confirmed they do not test their products or ingredients on animals, they do not allow others to test on their behalf, their suppliers also do not test on animals, they do not allow their products to be tested on animals when required by law, and their products are not sold in stores in mainland China or any other country that may require animal testing.

Below is what’s currently stated on The Ordinary’s website:

The Ordinary Cruelty-Free Claims

Is The Ordinary Sold in China?

All imported cosmetics sold in mainland China are required by law to be tested on animals, however, The Ordinary has confirmed none of their products are sold in stores in China, therefore, they are not required to test on animals.

Estee Lauder Partnership with The Ordinary

The Ordinary is one of several subsidiary brands owned by Deciem.

In 2017, Estee Lauder, a corporation that does test on animals when required by law, purchased a minority stake in Deciem.

Although Estee Lauder owns 28% stake in Deciem, The Ordinary has remained committed to being a cruelty-free brand.

The Ordinary is included on our List of Cruelty-Free Brands.

You can find The Ordinary’s cruelty-free products at theordinary.deciem.com, Sephora, Amazon, Well.ca, and Beauty Bay.

Is The Ordinary Vegan?

The Ordinary claims most of their products are vegan.

Below is what’s currently stated on The Ordinary’s website:

The Ordinary Vegan Claims

However, as far as I can tell, all of The Ordinary’s current products are labelled as vegan on their website.

But this may change as they release new products, so just be sure to check the product description as their products are clearly marked as being suitable for vegans to mean they don’t contain any animal-derived ingredients or by-products.



I hope this article helped you to understand The Ordinary’s cruelty-free and vegan status and you discovered another cruelty-free brand to support because together, we can help end animal testing for cosmetics once and for all!

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1 Comment
  • Rachel
    June 11, 2020

    I find it really interesting ethically that the shareholder status of Estee Lauder hasn’t come under greater scrutiny from the vegan community. I do wonder what other vegan and cruelty free companies have shareholder connections to brands that are not cruelty free that might have slipped under our radars? Thanks for adding the shareholder information, there is very little information available publicly about Deciems relationship with Estee Lauder!

“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”― Marc Bekoff

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Is The Ordinary Cruelty-Free and Vegan?