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Looking for consciously-made vegan belts? Let me introduce you to @doshishop, a US-based vegan fashion brand offering a range of vegan leather handbags, briefcases, backpacks, belts, and accessories for men and women. πŸ’Ό πŸ’ž All of Doshi's accessories are free of animal materials and all ethically made using environmentally-conscious processes.
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This is one of their reversible vegan belts for women. That's right, you get two belts for one! One side is pink and the other is brown (also available in other colors) You can dress this belt up or down; casual or for work/professional attire.
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Use coupon code: 'ETHICALELEPHANT10' to receive 10% off order $50+
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#doshi #firstfivefortheworld #doshishop #veganbelt #Gifted

Looking for consciously-made vegan belts?...

YAAASS Cauliflower definitely had the glow up of the century!! πŸ™ŒπŸ»βœ¨

YAAASS Cauliflower definitely had the...

Every kindness matters πŸ’•βœ¨
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🎨 via @jangandfox

Every kindness matters πŸ’•βœ¨ ....

Plant-powered, baby! πŸŒ±πŸ”Œβš‘οΈ #vegan #runningonplants #poweredbyplants
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πŸ“Έ via @veganizedworld

Plant-powered, baby! πŸŒ±πŸ”Œβš‘οΈ #vegan #runningonplants...

π’±π’Ύπ’Έπ“‰π‘œπ“‡π“Ž! πŸ™ŒπŸ» Illinois Becomes Third State to Ban Sale of Animal-Tested Cosmetics! πŸ‡
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SB 241, sponsored by Senator Linda Holmes (D-Aurora) and signed by Governor J.B. Pritzker on August 9, prohibits the import or sale of any cosmetic if the final product or any ingredient was tested on animals after January 1, 2020.
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Last year, California became the first state to enact β€œhumane cosmetics” legislation, followed by Nevada in June. Illinois’ new law provides additional incentives for cosmetics companies to invest in non-animal alternatives to help them stay competitive in a changing global market while sparing animals from painful tests. (Source: Animal Welfare Institute)

π’±π’Ύπ’Έπ“‰π‘œπ“‡π“Ž! πŸ™ŒπŸ» Illinois Becomes Third...

Keeping it cool 😎🍦✨#squad
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πŸ“Έ via @livekindlyco

Keeping it cool 😎🍦✨#squad ....

Cruelty-free Makeup doesn't have to be expensive! 🐰 There are so many affordable + high-quality cruelty-free makeup brands now available at most drugstores so that you can easily make the CF switch even if you're on a budget! πŸ’‹ πŸ’–
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Love this illustration by @timetogetclean of some CF drugstore makeup brands πŸ‡βœ¨
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And there's many many more!! πŸ‘‡πŸ»
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100% Vegan + Cruelty-Free Makeup Brands:
🌱 ELF Cosmetics – 100% Vegan
🌱 Pacifica – 100% Vegan
🌱 B. - 100% Vegan
🌱 Emani – 100% Vegan
🌱 EcoTools – 100% Vegan
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Cruelty-Free Brands with Vegan Makeup Options:
(Updated: Aug 14)
πŸ’„ Pixi Beauty
πŸ’„ Essence
πŸ’„ Barry M
πŸ’„ Physicians Formula
πŸ’„ Milani
πŸ’„ Mineral Fusion
πŸ’„ BH Cosmetics
πŸ’„ ColourPop
πŸ’„ CoverGirl
πŸ’„ L.A. Girl
πŸ’„ theBalm
πŸ’„ Makeup Revolution
πŸ’„ GOSH Cosmetics
πŸ’„ Jordana
πŸ’„ Flower Beauty
πŸ’„ Catrice
πŸ’„ Makeup Academy (MUA)
πŸ’„ Lottie London
πŸ’„ Real Techniques
πŸ’„ Ardell Lashes
πŸ’„ Eyelure
🏒 NYX Cosmetics (owned by L’Oreal)
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What are some of your fave cruelty-free drugstore makeup brands? πŸ’ž

Cruelty-free Makeup doesn't have to...

When you know your beauty and skincare routine didn't harm any animals πŸ™ŒπŸ»
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Millions of innocent animals are routinely blinded, poisoned, and killed each year for cosmetic testing. πŸ’‰πŸ‡ By simply choosing cruelty-free, I can sleep peacefully knowing no animals had to suffer for the sake of beauty! πŸ°πŸ’•
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πŸ“Ή via @popsugarbeauty

When you know your beauty...

So damn relatable πŸ˜… I usually eat before AND after 🌱✌🏻✨

So damn relatable πŸ˜… I...

Did You Say Prosecco? 🍾✨ - @lovemissfrankie πŸ’– a deep pinky-coral nail polish color!
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Miss Frankie 10-free nail polishes are also cruelty-free and 100% vegan! πŸ’…πŸ»πŸŒ±πŸ‡
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#missfrankie #gifted #veganmanimonday

Did You Say Prosecco? 🍾✨...

Which Brands at Sephora are Cruelty-Free or Tested on Animals?

This post may contain affiliate links.

Shopping at Sephora but wondering which brands are cruelty-free and not tested on animals? Well you’ve come to the right place because I went through Sephora’s entire brand directory list of over 300+ brands and did the research to find out which brands are cruelty-free or not!

In this list, you’ll be able to figure out which brands, that are available at Sephora, test or do not test on animals. To keep things simple, I’ve noted each brand accordingly:

This brand is not cruelty-free This brand is not cruelty-free; tested on animals

This brand is cruelty-free! This brand is cruelty-free!; does not test on animals (may or may not be vegan)

This brand is cruelty-free! This brand is cruelty-free but is owned by a parent company that does test on animals

I received a response from this brand but am not 100% satisfied with the information provided to me to claim if they’re cruelty-free or not

Vegan – This brand only offers vegan products; no animal-derived ingredients or by-products

Don’t see a brand listed here? It might be because I’m still waiting to hear back from them! Check the list at the very bottom of this post to see if the brand you’re looking for is on my pending list at the very bottom of this page.

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  • ALTERNA
  • Anthony
  • Apivita
  • Azzaro
  • B. Kamins
  • BeautyBio
  • BERDOUES
  • bkr
  • Cane + Austin
  • Carolina Herrera
  • Carven Parfums
  • Cinema Secrets
  • Commodity
  • Comptoir Sud Pacifique
  • DEREK LAM 10 CROSBY
  • Dominique Cosmetics
  • Earth’s Nectar
  • Eight & Bob
  • ELIE SAAB Perfume
  • ghd
  • GLO Science
  • Grande Cosmetics
  • Hush
  • It’s Skin
  • Kaja
  • Kane NY
  • Keranique
  • Kilian
  • Lano
  • LASHFOOD
  • LAWLESS
  • Living Proof
  • Lunar Beauty
  • MAELYS Cosmetics
  • Martial Vivot
  • Moschino
  • Naturally Serious
  • Nina Ricci Perfume
  • O&M
  • Obagi Clinical
  • PATRICK TA
  • Private Doctor
  • Qhemet Biologics
  • Rita Hazan
  • Rossano Ferreti Parma
  • Saturday Skin
  • Seed Phytonutrients
  • Serge Lutens Perfumes
  • Shaveworks
  • St. Tropez
  • surratt beauty
  • Taste Beauty
  • The INKEY List
  • Together Beauty
  • Violet Voss
  • Viseart
  • VOLUSPA
  • Winky Lux

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118 Comments
  • Kate
    November 19, 2018

    Hi ! I had a question regarding Dr. Jart. Their website says “we oppose animal testing and no product has been tested on animals”. Are they considered not cruelty free since they are based in South Korea, where I think animal testing is required?

    • Mimi
      January 27, 2019

      I was also under the impression that Dr. Jart did not test on animals. But they do sell their products in mainland China, which (from what I’ve gathered) is the only country that requires mandatory animal testing for all skin care and cosmetic products from foreign countries. So, even if a company does not conduct animal testing, in order to get on the shelves in mainland China their products will have to be tested on animals. And although this does not apply to Dr. Jart, I think it’s worth noting that some companies attempt to circumvent the mandatory animal testing by distributing products only in Hong Kong (or Macau) where animal testing is not mandatory, because the products may then be shipped to mainland China from Hong Kong (or Macau) without being subject to the mandatory testing. However, once in mainland China, products may be pulled of the shelves and tested on animals, so this strategy is not 100% foolproof.

  • Danielle
    November 19, 2018

    Hi,
    I am a bit confused. I am looking for brands that are vegan, but not necessarily parent company vegan. It says that Tarte is 100% vegan on this list, but when you go to the Sephora store only certain Tarte items are designated “vegan” on the display and on the packaging , which leads me to believe the whole product range is not vegan (only about 40%).
    Also I was under the impression Kat Von D is 100% vegan as well.
    Another concern I have, is on this list Urban Decay is classified as 100% vegan, aside from parent company testing, but again in store only certain items are labeled as vegan on the display and on the packaging leading me again to believe the whole product range is not vegan (only about 30% is)
    I was under the impression Milk was 100% vegan,
    NudeStix is also 100% vegan (they have lip and face -> concealer, blush, highlighter, products)
    Anastasia Beverly Hills is the other brand that is a go to for me, I was told only certain products are vegan, so I check the packaging on each product before i buy, and of the 30 or so lip products (gloss, liquid lipstick, and bullet lipstick), all have had the vegan logo (unlike Tarte and UD which less than half have the vegan logo), This leads me to believe they are at least 90% vegan.

    • Danielle
      November 19, 2018

      just to clarify, I meant of the 30 or so ABH lip products I have browsed through in the store, all were vegan.

    • Vicky Ly
      November 19, 2018

      Hi Danielle,

      I’d be happy to clarify some of your questions about this list.

      Not ALL of the brands that I have marked as being cruelty-free are 100% Vegan. Only brands that are labeled as “100% VEGAN” next to their name are cruelty-free AND vegan.

      Just to clarify the difference between cruelty-free and vegan:
      cruelty-free: not tested on animals
      vegan: does not contain any animal ingredients

      So, Tarte and Urban Decay are on this list as being cruelty-free because they don’t test on animals (but they are owned by a parent company that does, and I’ve included which parent company, next to their name). Tarte and Urban Decay are NOT marked as being 100% Vegan, because not ALL of their products are vegan, as you stated.

      This is the same for Anastasia Beverly Hills. They’re cruelty-free but not 100% vegan. And no parent company animal testing.

      Kat Von D Beauty is still working on reformulating some of their shades to be 100% vegan. As far as I know, they have a few eyeshadows that are not 100% vegan yet.

      Milk Makeup is now 100% vegan, I was hesitant to mark them as being 100% Vegan since some of their old products may still be available for sale. Thanks for reminding me to change that now =)

      And finally, as for NudeStix… I haven’t been able to verify their animal testing policy. They gave me a shady response about selling in Mainland China where animal testing is required by law for all imported cosmetics. They seemed to have found a way to bypass China’s animal testing requirements but I’m hesitant to classify them as being cruelty-free to my standards. But if you feel comfortable buying from them, then that’s totally up to you!

      Hope that helps to answer all of your questions!

  • xxta
    November 11, 2018

    Stila sell in China where animal testing is conducted by law – this means they are not cruelty free.

  • J
    November 1, 2018

    Dermaflash is not cruelty free. They put me through hell trying to find out but the ladies there told me that the skincare is basically not cruelty free. Unless they’ve changed that or started lying?

    Animal Testing Statement:
    DERMAFLASH does not conduct testing for any purposes other than worker, environment or consumer safety. DERMAFLASH Regulatory Affairs, in accordance with guidance from the US FDA, OSHA, EU and other international regulatory agencies only perform approved alternatives to animal tests. DERMAFLASH does not conduct or contract animal testing on finished products.

    • Vicky Ly
      November 1, 2018

      Hi J,
      That’s disappointing to hear! I’ve changed DERMAFLASH to a question mark for the time being while I look into this! Thanks for letting me know =)

  • Caroline T
    September 19, 2018

    Thank you so much for this list and your work.

    • Gina
      October 29, 2018

      Dr. Jart+’s website contains the following message:
      “Dr. Jart opposes animal testing. no Dr. Jart products have been tested on animals.”
      How can we fact check this?

      • Vicky Ly
        October 29, 2018

        Hey Gina,
        Dr. Jart products are sold in Mainland China where animal testing is required by law for all imported cosmetics.
        I found Dr. Jart on Sephora China’s website which is proof that their products are being sold there. http://www.sephora.cn/brand/drjart-745/
        Therefore I would NOT consider Dr. Jart to be cruelty-free.

        • Vesna
          November 9, 2018

          I’ve read that Nudestix have found the way to bypass China’s law about animal testing, so they would be able to sell there but still keep the cruelty-free status. Unfortunately, I couldn’t read the entire article, because “it is only for paid subscribers” -_-

          Can this be checked and revealed how do they plan on doing it (and maybe some of the other companies that sell in China do that, too?)?

  • Lauren
    August 30, 2018

    Hey, thank you for this list. One thing – isn’t Cover FX completely vegan? Just wondering why it doesn’t have the little sign beside it. Thanks!

    • Vicky Ly
      August 31, 2018

      Hey Lauren,
      YES!! I’ve just been notified by another reader that COVER FX is now 100% vegan!! YAY. They previously had 2 products that weren’t vegan so I’m happy to see they have discontinued those products now =) Thanks for letting me know!

  • Michael Pham
    August 15, 2018

    dermablend, kevyn aucoin is not cruelty free. evian, fenty beauty, kora organics, marc jacobs beauty, velour lashes, anthony, black up, blithe, cinema secrets, dollar shave club, dyson, glow recipe, grande cosmetics, it cosmetics, j one, makeup eraser, neogen, nudestix, primary raw, saturday skin, skin laundry, stellar, touch in sol are all cruelty free. If you check out Glow Recipe’s website, none of the brands sold on there are tested in animals.

    • Vicky Ly
      August 16, 2018

      Thank you for your feedback. I verify each brand’s cruelty-free status independently so unless I receive a clear response from the brand themselves, I will mark them as being cruelty-free. This list is updated as frequently as possible as new information becomes available.

    • Julia
      September 22, 2018

      Are you sure Saturday Skin is cruelty free? Please check Ethical Elephant! ❀️❀️❀️

  • Hannah
    August 2, 2018

    Thanks for this list – I noticed Skin Inc are selling on the Sephora China website – do you know if this means that they’re no longer cruelty-free?

    • Vicky Ly
      August 2, 2018

      Hey Hannah,
      Thanks for letting me know Skin Inc is now available for sale in China. When I last spoke to them in January, they told me they weren’t selling in China and passed all of my other animal testing inquiries, but now I can no longer consider them as cruelty-free since they’re selling in China. I’ve updated this list to note Skin Inc is NOT cruelty-free.

      Thanks again for letting me know =)

      • Calli
        August 28, 2018

        I was under the impression that companies can sell cruelty free products ONLINE to China, but IN STORES they cannot. If Sephora is selling Skin Inc on their China website but not in store, wouldn’t that mean they were still cruelty free?

  • Adele Major
    July 22, 2018

    As I have posted before, Verso is cruelty free. It’s made in Sweden, animal testing is banned in the EU. They do not sell in China.

  • Samantha
    July 19, 2018

    What does it mean if a company listed as not cruelty-free has a line through it?

    • Vicky Ly
      July 19, 2018

      The brands with a line through it means it’s NOT cruelty-free and that the brand DOES test on animals and should therefore be avoided.

      • Ginger
        September 23, 2018

        On Pat McGraths website it states that they do not test on animals.

β€œMake ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”― Marc Bekoff

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Which Brands at Sephora are Cruelty-Free or Tested on Animals?