MUA (Make Up Academy) is an affordable, UK-based, makeup drugstore brand that is exclusively available at Superdrug in the UK. But is MUA cruelty-free and/or vegan in 2020?
Is MUA Cruelty-Free?
MUA (Make Up Academy) is Cruelty-free! None of MUA’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
MUA has confirmed they do not test their products or ingredients on animals, they do not allow others to test on their behalf, their suppliers also do not test on animals, they do not allow their products to be tested on animals when required by law, and their products are not sold in stores in mainland China or any other country that may require animal testing.
MUA Sold in China?
All imported cosmetics sold in mainland China are required by law to be tested on animals. However, MUA has confirmed they do not sell their products in retail stores in mainland China and therefore they are not required to test on animals.
MUA has met all of our criteria in our Cruelty-Free Checklist and is included on our List of Cruelty-Free Brands.
You can find MUA cruelty-free products at Superdrug.
Is MUA Vegan?
2020 UPDATE: All of MUA products are now officially 100% vegan and do not contain any animal-derived ingredients or by-products.
Last year, MUA was working on reformulating its products to be vegan and they have successfully done just that with their recent announcement of now being a 100% vegan makeup brand.
Note: All of MUA current products are vegan, however, I was informed by one of their reps that “some of the products in the sale section of our website are not vegan, as we are selling through this old stock.”
MUA Claims:
“We are delighted to announce that we are now 100% Vegan as a brand. We have always been 100% Cruelty Free, and to us Cruelty Free and Vegan makeup should mean the same thing – not tested on animals and not containing any animal products!
We are proud to be an affordable high street brand that can guarantee every product is Vegan and Cruelty Free, with outstanding quality that anyone can access.”
I hope this article helped you to understand MUA’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!
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Ivy
September 16, 2020what’s the point of stressing out that “none of MUA products are sold in mainland China:?
is this some kind of discrimination speech?
Vicky Ly
September 19, 2020All imported cosmetics sold in mainland China are required by law to be tested on animals. Any cosmetics brand selling its products in retail stores in mainland China must pay and allow their products to be tested on animals by Chinese officials.
That’s why we ask all brands if they sell in China while confirming their cruelty-free status.
I’ve updated this post to include this information to avoid any further confusion.
irene a
May 26, 2017Does MUA also have a Safety Data Sheet for their products? I really need it for business matter.
Can anyone have a copy?Can you share it to me?
Thanks a lot
Renee Sears
February 16, 2017I have just discovered MUA! But I wish I knew which products are vegan and which ones aren’t. From their recent reply some or all may be vegan.
It will be great if they can eventually provide more details and list the vegan products if any.
Great that more companies are going cruelty free. Hopefully more will follow.
The big named brands who still test or use products that have already been tested on animals should be ashamed of themselves!
Jenny
May 9, 2016Some of their products don’t contain any animal ingredients; I checked on the Skin Deep database then tweeted them about specific ingredients and they got back to me 🙂
Vicky Ly
May 9, 2016Really? That’s fantastic! =) I’m happy to hear MUA is willing to disclose that kind of information about their ingredients! Hopefully they’re working on releasing a vegan product list soon!! =)
Thanks for sharing Jenny!
Samantha
February 21, 2017Hi Jenny! Which products are suitable for vegans? xxx