Kylie Cosmetics (Coty)

Last Updated: January 11, 2022

How Ethical Is Kylie Cosmetics (Coty)?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here’s a summary of Kylie Cosmetics’ ethics and initiatives.

Ethical Analysis

Is Kylie Cosmetics cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Kylie Cosmetics’ policies.
Kylie Cosmetics is cruelty-free but Kylie Cosmetics is owned by Coty, Inc, a parent company that is NOT cruelty-free.
All of Kylie Cosmetics’ products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
Kylie Cosmetics does not claim or market itself as a sustainable company.
Kylie Cosmetics states their mica is sourced globally and they said they’ll reached out to their lab to verify if their mica is ethically sourced. But I never heard back from the brand again.
Kylie Cosmetics products come in plastic packaging. I couldn’t find anything stating they’re working on reducing their use of virgin plastic in their product packaging.

About Kylie Cosmetics (Coty)

Kylie Cosmetics is an American cosmetics company founded by Kylie Jenner.

Kylie Cosmetics (Coty)

This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

You can find Kylie Cosmetics cruelty-free products at Ulta.

Kylie Cosmetics is *Cruelty-Free

Kylie Cosmetics has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Kylie Cosmetics to be *Cruelty-Free.

*Kylie Cosmetics is owned by Coty, a corporation that is NOT cruelty-free because they allow some of their other brands to test on animals.

It’s your choice whether you want to support or boycott cruelty-free brands owned by a parent company that is not cruelty-free. There is no ‘right’ or ‘wrong’ answer to this. I encourage you to do what you’re comfortable with, but I think it’s important to disclose that Coty owns a majority stake in Kylie Cosmetics.

Below is a screenshot of what’s currently stated on Kylie Cosmetics’ website about its animal testing policy:

Is Kylie Cosmetics Cruelty-Free?

What About China’s Animal Testing Laws?

Kylie Cosmetics has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Kylie Cosmetics is 100% Vegan

Kylie Cosmetics is now 100% Vegan and has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

The following is a screenshot of what’s currently stated on Kylie Cosmetics’ website about its vegan claims:

Is Kylie Cosmetics Vegan?

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Kylie Cosmetics’ products made?

Kylie Cosmetics states on its website,

Where are your products manufactured?
Our formulas are made in the USA and Europe, with globally sourced ingredients.”

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked Kylie Cosmetics if their mica is ethically sourced without the use of child labor and they responded by stating,

“Thank you for reaching out! We have reached out to our lab to verify these ingredients, and as soon as they respond we will send you an email. Please note the lab can take 7-10 business days in this research process. Please note however that our Mica is sourced globally!”

Unfortunately, I never heard back from the brand again.

I hope this article helped you to understand Kylie Cosmetics’ cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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What do you think

0 thoughts on “Kylie Cosmetics (Coty)”

    1. Hey Leawna,

      I just updated this list today and although they added a bunch more products to the original list that I published, I don’t see any products from their new Christmas collection on the list. They told me “Any products that are new or not listed are either not vegan or will be added to our list as soon as we receive confirmation!”

      I’ll try to keep this list as updated as possible though! =)

  1. Is there an actual INGREDIENTS LIST FOR HER PRODUCTS? I think what goes into the actual products is JUST as IMPORTANT as it being vegan and cruelty free. She does not list the ingredients on her site or at least I could not find it which is so strange to me!

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