Last Updated: January 17, 2022

How Ethical Is Vitruvi?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Vitruvi's ethics and initiatives.

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Ethical Analysis

Is Vitruvi cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Vitruvi’s policies.
Vitruvi is cruelty-free. None of Vitruvi’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of Vitruvi products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
Vitruvi does not claim or market itself as a sustainable company.
Vitruvi’s products have some plastic components. I couldn’t find anything stating they’re working on reducing their use of virgin plastic in their product packaging.

About Vitruvi

Vitruvi creates premium essential oils and diffuser products that look as beautiful as they smell.
PRODUCTS: Diffusers & Essential Oils


This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

You can find Vitruvi cruelty-free products at Sephora, Nordstrom, and Amazon.

Vitruvi is Cruelty-Free

Vitruvi has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Vitruvi to be Cruelty-Free.

Below is a snippet of an email response I received from Vitruvi when asking about their animal testing policy,

“Vitruvi does not stand for animal cruelty in any form, and we do not work with any company, or source that does.”

What About China’s Animal Testing Laws?

Vitruvi has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Vitruvi is 100% Vegan

Vitruvi has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

Below is a snippet of the email response I received from Vitruvi when I asked if all of their products are vegan

“All of our oils are 100% pure essential oils with no additives, making them vegan and 7/15 are currently Certified Organic. You can also view each oils Certificate Of Analysis on our website, under each individual product.”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Vitruvi’s products made?

When I asked Virtuvi where their products are made, they said “Our diffusers are designed in Vancouver, Canada, and manufactured in China.”

*Note: Products made in China are not required to be tested on animals. Only cosmetics that are imported and sold in physical stores in mainland China are required to be tested on animals according to China’s animal testing laws.

I hope this article helped you to understand Vitruvi’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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