Trust Fund Beauty

Last Updated: February 1, 2022

How Ethical Is Trust Fund Beauty?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Trust Fund Beauty's ethics and initiatives.

Ethical Analysis

Is Trust Fund Beauty cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Trust Fund Beauty’s policies.
Trust Fund Beauty is cruelty-free. None of Trust Fund Beauty’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of Trust Fund Beauty products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
Trust Fund Beauty does not claim or market itself as a sustainable company.
Trust Fund Beauty claims their mica is ethically-sourced without the use of child labor. See their ethical mica mining policy here.
Trust Fund Beauty products come in plastic packaging. I couldn’t find anything stating they’re working on reducing their use of virgin plastic in their product packaging.

About Trust Fund Beauty

Trust Fund Beauty is a tight-knit team of women on a mission delivering industry-leading formulas with an out-of-control attitude.
PRODUCTS: Nails, Makeup
CERTIFICATIONS: Cruelty Free International

Trust Fund Beauty

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Trust Fund Beauty is Cruelty-Free

Trust Fund Beauty has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Trust Fund Beauty to be Cruelty-Free.

Below is a screenshot of what’s currently stated on Trust Fund Beauty’s website about its animal testing policy:

Is Trust Fund Beauty Cruelty-Free?

What About China’s Animal Testing Laws?

Trust Fund Beauty has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

“Our products are not sold in Mainland China, and are never animal tested.”

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Trust Fund Beauty is 100% Vegan

Trust Fund Beauty has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

The following is a snippet of the email response I received from Trust Fund Beauty when I asked if all of their products are vegan:

“To answer your question, we are fully vegan, and Leaping Bunny Certified cruelty free.”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Trust Fund Beauty’s products made?

Trust Fund Beauty states on its website,

Q: Where are your products made?
A: Our products are made with love in the USA and in Asia.”

*Note: Cosmetics made in China are not required to be tested on animals. Only cosmetics that are imported and sold in physical stores in mainland China are required to be tested on animals according to China’s animal testing laws.

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

Thankfully, Trust Fund Beauty states on its website,

“Q: Is the mica used is ethical?
A: Yes, our mica supplier has passed the BSCI audit and the facilities are regularly vetted to ensure no child labour.”

I hope this article helped you to understand Trust Fund Beauty’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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