True Moringa

Last Updated: January 17, 2022

How Ethical Is True Moringa?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of True Moringa's ethics and initiatives.

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Ethical Analysis

Is True Moringa cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on True Moringa’s policies.
True Moringa is cruelty-free. None of True Moringa’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of True Moringa products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
“True Moringa works directly with a network of 5000 smallholder farmers throughout Ghana to plant over two million moringa trees, providing sustainable livelihoods through access to credit, agricultural training, nutrition programs, and fair wages”
True Moringa uses synthetic mica that’s made in a lab, therefore no child labor was involved.
True Moringa products come in plastic packaging. Their Magic Black Soap Cleanser comes in a recyclable tube made of 100% sugarcane bioplastic.

About True Moringa

True Moringa offers anti-aging, deeply nourishing moringa oil, natural skin, and hair care products.
COMPANY BASED IN: USA
PRODUCTS MADE IN: Ghana, USA
PRODUCTS: Bath & Body Care, Skincare
CERTIFICATIONS: N/A

True Moringa

This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

You can find True Moringa cruelty-free products on Amazon.

True Moringa is Cruelty-Free

True Moringa has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider True Moringa to be Cruelty-Free.

What About China’s Animal Testing Laws?

True Moringa has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

“we do not sell any ingredients or in any locations in which animal testing is required by law”

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

True Moringa is 100% Vegan

True Moringa has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

The following is a snippet of the email response I received from True Moringa when I asked if all of their products are vegan,

“all of our products are vegan”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are True Moringa’s products made?

I asked True Moringa where their products are manufactured and they told me:

“Thanks for reaching out! Most of our ingredients are grown and manufactured in Ghana and we work with women & minority owned small batch manufacturers in the US to create our finished products. You can learn more about our supply chain here.”

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked True Moringa if their mica is ethically sourced without the use of child labor and they responded by stating,

“Thanks so much for reaching out and for your concern for ethical labor conditions across our supply chain! Our mica nature-identical – meaning it’s 100% made in a lab rather than mined for this very reason. While it’s chemically identical to natural mica, it doesn’t run the risk of contamination and dubious labor practices.”


I hope this article helped you to understand True Moringa’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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