Last Updated: January 14, 2022

How Ethical Is Odele?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Odele's ethics and initiatives.

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Ethical Analysis

Is Odele Beauty cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Odele’s policies.
Odele is cruelty-free. None of Odele’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of Odele products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
Odele’s product packaging is made from recycled content and are 100% recyclable. And their formulas are manufactured using 100% wind energy.
Odele’s bottles, caps, and tubes are made from recycled content and are 100% recyclable. Check their product descriptions to find the exact percentage of recycled content in each product. Also, their shipping materials include over 75% recycled corrugate materials.

About Odele

Odele Beauty is a clean beauty brand creating salon-grade hair care products that are safe + designed with the whole family in mind.


This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

You can find Odele cruelty-free products at Target.

Odele is Cruelty-Free

Odele has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Odele to be Cruelty-Free.

Below is a screenshot of what’s currently stated on Odele’s website about its animal testing policy:

Is Odele Cruelty-Free?

What About China’s Animal Testing Laws?

Odele has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

“We do not sell to China and do not plan to, in large part due to the requirements of animal testing.”

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Odele is 100% Vegan

Odele has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

The following is a screenshot of what’s currently stated on Odele’s website about its vegan claims:

Is Odele Vegan?

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Odele’s products made?

Where are Odele products made?
Odele ingredients are sourced from all over the globe. Odele products are formulated and produced in Minneapolis, MN (otherwise known as The North).”

I hope this article helped you to understand Odele’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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What do you think

2 thoughts on “Odele”

  1. Myles M. Wermers

    My main question when it comes to ethics is the people, I want to know if they use any children and pay decently. If it is not shown I am reading the page on Odele. I am also wondering if all their ingredients are truly soused from the U.S.A. or not. if possible please respond with accurate answers, thank you for your time,.

    1. These are great questions! I’ll try my best to get these important issues addressed by the brand and update this page once I have more information!

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