Last Updated: January 4, 2022

Is NUXE Cruelty-Free and Vegan?

NUXE is a French brand founded by Aliza Jabès and a pioneer in natural-origin cosmetology but is NUXE cruelty-free or vegan in 2022?

Ethical Analysis

Is NUXE cruelty-free or vegan? We’ve got the answers here! Read below for more details on NUXE’s policies.
NUXE is NOT Cruelty-Free. NUXE engages in animal testing by allowing its products to be animal-tested.
Yes, NUXE sells its products in stores in mainland China under conditions where animal testing is still legally required.
Since NUXE’s products are animal-tested, we wouldn’t consider anything sold or produced by NUXE to be vegan.


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Is NUXE Cruelty-Free?

Is NUXE Cruelty-Free?

NUXE is NOT Cruelty-free. NUXE pays and allows their products to be tested on animals when required by law. NUXE also sells its products in stores in mainland China where animal testing is mandatory for most imported cosmetics.

NUXE Animal Testing Statement

On NUXE’s company website, they claim “NUXE does not test on animals neither its products nor the ingredients contained in its products, then respecting the European Regulation.”

However, on NUXE’s Chinese website (, it reads,

“Laboratoire NUXE does not test neither its products nor the ingredients in its products on animals, thus complying with European regulations. The finished products are evaluated by independent test laboratories, through alternative methods and/or clinical trials on volunteers. In China, the authorities require that the products be made available for testing in state-approved laboratories, according to the local safety regulations.”

NUXE Cruelty-Free Claims
Source: NUXE China

Policies stating China’s animal testing requirements usually implies the company is selling its products in mainland China.

To clarify, most imported cosmetics sold in stores in mainland China are required by law to be tested on animals.

I later discovered and confirmed that Nuxe is indeed selling its products in China. As a result, the company must submit and register their products to be tested on animals first.

The following is a screenshot I took from Nuxe’s Chinese website:

NUXE Sold in China - Cannot Be Cruelty-Free
Source: NUXE China

Is NUXE Sold in China?

Using NUXE’s store locator feature on their website, I found evidence of several stores throughout mainland China carrying NUXE products.

NUXE sold in China, required to test on animals

Because of Nuxe’s decision to sell in mainland China stores, they must consent and pay to have their products tested on animals. That’s why most cosmetics brands selling in mainland China cannot be considered cruelty-free in 2022.

Although Nuxe may not be conducting these animal tests themselves, they are knowingly allowing Chinese authorities to test their products on animals in order to sell in China.

Many truly cruelty-free brands have chosen not to sell their products in China because of the country’s animal testing laws. Unfortunately, Nuxe refuses to do the same and has decided to put profits before the welfare of animals.

Summary: Nuxe is NOT Cruelty-Free!

To sum up, by choosing to sell in mainland China, Nuxe must have their products tested on animals. Therefore I would not consider Nuxe to be a cruelty-free brand.

Currently, Nuxe is on our List of Brands to Avoid – Animal Tested.

Is Nuxe Vegan?

Since we would not consider Nuxe to be cruelty-free as their products are tested on animals when required by law, we also wouldn’t consider anything sold or manufactured by Nuxe to be vegan.

Nuxe Cruelty-Free Alternatives:

If you’re looking for similar products to Nuxe, but from brands that don’t test on animals, we recommend trying some of these cruelty-free brands:

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