Nuria Beauty

Last Updated: January 25, 2022

How Ethical Is Nuria Beauty?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Nuria Beauty's ethics and initiatives.

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Ethical Analysis

Is Nuria cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Nuria’s policies.
Nuria is cruelty-free. None of Nuria’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of Nuria’s products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
Nuria is Carbon Neutral and offsets their carbon footprint for every product’s lifecyle from raw material extraction and manufacturing through product use and recycling.

Nuria also claims their ingredients are “ethically-sourced” and grown in environments that maximize plant health but I couldn’t find more information about their ethical ingredient sourcing policy.
Nuria claims their mica is ethically-sourced without the use of child labor. See their ethical mica mining policy here.
Nuria products come in recyclable plastic packaging. And their cartons are manufactured using only renewable energy.

About Nuria Beauty

Nuria Beauty creates effective vegan skincare made with proven ingredients from around the world and designed to make skin glow.
PRODUCTS: Skincare
CERTIFICATIONS: Leaping Bunny, Cruelty Free International

Nuria Beauty

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You can find Nuria cruelty-free products at and Amazon.

Nuria Beauty is Cruelty-Free

Nuria Beauty has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Nuria Beauty to be Cruelty-Free.

Below is a screenshot of what’s currently stated on Nuria Beauty’s website about its animal testing policy:

Is Nuria Beauty Cruelty-Free?

What About China’s Animal Testing Laws?

Nuria Beauty has confirmed they only sell their products online only and not in retail stores in mainland China; therefore, they are not required to test on animals.

“We ship products to consumers in China through cross border e-commerce, which means we do not do any animal testing of any kind. We are not distributed in stores within China as that could subject us to animal testing which is something we will never do. Also, we could not have been able to secure the Leaping Bunny Certification if we did that.”

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Nuria Beauty is 100% Vegan

Nuria Beauty has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

Are your products vegan?
Yes, all Nuria Products are vegan.”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Nuria Beauty’s products made?

I asked Nuria Beauty where their products are manufactured and they told me:

“Our products are made in either the US or Korea (depends on the specific product).”

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked Nuria Beauty if their mica is ethically sourced without the use of child labor and they responded by stating,

“Thank you for your interest in Nuria.

That is such a good question, and we share your concerns about unethical raw material sourcing. Rest assured that each and every Nuria raw material is evaluated, not only for the safety of our Nuria consumers, but also for the safety and environmental impact of the raw material sourcing. Every supplier and raw material is audited and documented, and we maintain a Product Information File containing this information and other critical product information in accordance with EU standards.

In addition, our manufacturing partners are ISO certified and have additional raw material audit processes in place, so each raw material is checked multiple times before it is ever added to a Nuria product! We also require routine reviews of our raw material and finished good suppliers. The mica that we source comes from a trusted partner that has been audited by the Nuria team and adheres to the strictest environmental, safety, and sustainability standards, including safe working conditions that do not involve child labor. The raw material itself complies with applicable regulations in the US (FDA 21 CFR), Japan (MHW), and the EU (Cosmetic Directive 76/768/EEC).”

I hope this article helped you to understand Nuria Beauty’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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