Kérastase (L’Oreal)

Last Updated: April 6, 2023

How Ethical Is Kérastase (L’Oreal)?

Kérastase is NOT cruelty-free in 2023. Kérastase has the same animal testing policy as its parent company, L'Oreal, where both state they allow their products to be tested on animals when required by law. We also wouldn’t consider any Kérastase products vegan at this time.

Ethical Analysis

Is Kérastase cruelty-free or vegan? We’ve got the answers here! Read below to learn more about Kérastase’s policies.
Kérastase is NOT Cruelty-Free. Kérastase engages in animal testing by allowing its products to be animal-tested.
Kérastase claims to offer some “vegan” options that are free of animal-derived ingredients, but Kérastase engages in animal testing in some capacity, so we wouldn’t consider any Kérastase products vegan at this time.

Kérastase (L’Oreal)

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Is Kérastase Cruelty-Free?

☠️ Kerastase is NOT cruelty-free in 2023. Kérastase allows its products to be tested on animals when required by law.

Kérastase’s Animal Testing Policy

When asking, does Kérastase test on animals? We must look beyond to ensure none of Kérastase’s ingredients or suppliers test on animals. And they don’t sell in any country or under conditions that may require animal testing by law.

To assess whether brands are cruelty-free, I always start with the company’s official animal testing policy on their website.

On their website, it states Kerastase is part of L’Oreal and then goes on to state L’Oreal’s animal testing policy.

See below for a screenshot of what’s currently stated on Kérastase’s website:

Based on their statement, Kérastase has the same animal testing policy as L’Oreal.

But what’s not included in Kérastase’s statement is L’Oreal’s full animal testing policy, which also includes the following:

Certain health authorities may nevertheless decide to conduct animal tests themselves for certain cosmetic products, as it is still the case in China. L’Oréal is the most active company working alongside the Chinese authorities and scientists for over 10 years to have alternative testing methods recognized, and permit the cosmetic regulation to evolve towards a total and definite elimination of animal testing. Thanks to this, since 2014, certain products manufactured and sold in China like shampoo, body wash or certain make-up products are no longer tested on animals.”

L’Oreal allows some of its products to be tested on animals when certain health authorities require it.

Truly cruelty-free brands will never allow their products or ingredients to be tested on animals. Cruelty-free companies have a policy where if the law requires them to test on animals then they will refuse to sell their products under those conditions.

For example, some imported cosmetics sold in stores in mainland China are required by Chinese laws to be tested on animals upon registration. Therefore, truly cruelty-free brands have chosen not to sell in China in order to remain committed to their no animal testing policy.

Unfortunately, L’Oreal state it will allow its products and ingredients to be tested on animals when the law requires it. And since Kérastase has the same animal testing policy as L’Oreal, Kérastase is also NOT cruelty-free.

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Is Kérastase Certified Cruelty-Free?

Kérastase is not certified cruelty-free by any third-party cruelty-free certifications like Leaping Bunny or PETA.

Since Kérastase is not certified cruelty-free by a third party, no one is substantiating or auditing Kérastase’s cruelty-free commitments and claims.

Is Kérastase Owned By A Non-Cruelty-Free Parent Company?

Yes. Kérastase is owned by L’Oreal, a parent corporation that still engages in animal testing in 2023.

Some cruelty-free consumers may choose to purchase and support cruelty-free brands owned by animal-tested parent corporations as they hope it will convince the parent company to become cruelty-free.

But in this case, Kérastase is NOT cruelty-free, and neither is its parent corporation, L’Oreal.

Does Kérastase Test on Animals?

To wrap up, Kérastase allows its products to be tested on animals when required by law. Therefore, we would NOT consider Kérastase to be a cruelty-free brand.

Currently, Kérastase is on our List of Brands to Avoid – Animal Tested.

Is Kérastase Vegan?

Kérastase is NOT vegan. Kérastase does not claim or market itself to offer any vegan-friendly options. And since Kérastase engages in animal testing in some capacity, we wouldn’t consider any Kérastase products vegan anyways.

Cruelty-Free Alternatives to Kérastase

Looking to switch to cruelty-free hair products? Here are some cruelty-free brands to check out:

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