JVN Hair

Last Updated: October 20, 2022

How Ethical Is JVN Hair?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of JVN Hair's ethics and initiatives.

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Ethical Analysis

Is JVN cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on JVN’s policies.
JVN is cruelty-free. None of JVN’s ingredients, formulations, or finished products are tested on animals anywhere in the world.
All of JVN’s products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
JVN Hair is committed to using ethically and sustainably sourced ingredients, stating they take into consideration many aspects when sourcing ingredients. And they specifically choose ingredients where the extraction or usage does not impact the environment, including the animals and vegetation, as well as, taking into consideration the working environment for the employees involved.

JVN’s product packaging is made from recyclable glass or aluminum. And their pumps and caps are made from PCR plastic.

Also, JVN has partnered with CarbonFund to offer shipping that is carbon-free.
JVN’s product packaging is made from recyclable glass or aluminum. And their pumps and caps are made from PCR plastic.

About JVN Hair

JVN Hair is powered by sustainable, science-backed formulas for silicone-free, salon-level results that improve hair instantly and over time. From hairstylist Jonathan Van Ness.
COMPANY BASED IN: USA
PRODUCTS MADE IN: USA
PRODUCTS: Hair Care
CERTIFICATIONS: Leaping Bunny

JVN Hair

This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

You can find JVN cruelty-free products at jvnhair.com, Sephora, SpaceNK, and on Amazon.

Is JVN Cruelty-Free?

JVN is a cruelty-free brand. JVN has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider JVN to be Cruelty-Free.

Below is a screenshot of what’s currently stated on JVN’s website about its animal testing policy:

What About China’s Animal Testing Laws?

JVN has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Is JVN Hair Vegan?

JVN is a 100% vegan brand. JVN has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

The following is a snippet of what’s stated on JVN Hair’s website about its vegan claims:

Is JVN Hair vegan?
All of our products are vegan.”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are JVN’s products made?

JVN Hair states on its website,

Where are JVN based, and where are the products manufactured?
Our products are formulated in our in house lab in California. We work with many different ingredient suppliers, including our own ingredients, Hemisqualane and Squalane which are made from sugarcane in Brazil.”


I hope this article helped you to understand JVN’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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