Ellie Bianca

Last Updated: January 13, 2022

How Ethical Is Ellie Bianca?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Ellie Bianca's ethics and initiatives.

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Ethical Analysis

Is Ellie Bianca cruelty-free, vegan, or really sustainable? We’ve got the answers here! Read below for more details on Ellie Bianca’s policies.
Ellie Bianca is cruelty-free. None of Ellie Bianca’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
Not all of Ellie Bianca’s products are vegan but they have some vegan options.
Ellie Bianca is committed to using non-GMO, certified organic, and sustainably-sourced ingredients. Their shea butter/oil is sourced in person by their Founder from women-run co-ops in Africa.

Ellie Bianca explains, “by sourcing direct, we’re able to connect with the women on a personal level and work with them to develop, maintain, and/or improve upon sustainable practices so that they can support their communities in a sustainable way.”
Ellie Bianca’s packaging comes in glass and plastic components.

About Ellie Bianca

Ellie Bianca offers all-natural, luxury skincare products made in Canada with Shea Butter & certified organic, sustainable ingredients that nourish the skin and feed the soul.
PRODUCTS: Skincare, Bath & Body Care

Ellie Bianca

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Ellie Bianca is Cruelty-Free

Ellie Bianca has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Ellie Bianca to be Cruelty-Free.

What About China’s Animal Testing Laws?

Ellie Bianca has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, or any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Ellie Bianca is Not 100% Vegan

‘Vegan’ in cosmetics can refer to an entire brand that is 100% Vegan or a specific product is vegan.

In the case of Ellie Bianca, not all of their products are vegan. But they have some products that are suitable for vegans.

How to know which of Ellie Bianca products are vegan?

In an email response, the company told me all of their products are vegan except for their lip balms:

“All are vegan with the exception of our lip balms that contain beeswax.”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Ellie Bianca’s products made?

I asked Ellie Bianca where their products are manufactured and they told me, “made in Canada”

I hope this article helped you to understand Ellie Bianca’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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