Coloured Raine

Last Updated: May 19, 2023

How Ethical Is Coloured Raine?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Coloured Raine's ethics and initiatives.

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Ethical Analysis

Is Coloured Raine cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Coloured Raine’s policies.
Coloured Raine is cruelty-free. None of Coloured Raine’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
Not all of Coloured Raine’s products are vegan but they have some vegan options.
All of Coloured Raine’s products are produced and made locally in Los Angeles, thereby reducing their carbon footprint and ensuring “their factories operate under strict environmental guidelines set by the EPA” and is “a positive experience for everyone by providing fair wages.”
Coloured Raine has been non-responsive when I asked if their mica is ethically-sourced without the use of child labor.
Coloured Raine products come in plastic packaging. I couldn’t find anything stating they’re working on reducing their use of virgin plastic in their product packaging.

About Coloured Raine

Coloured Raine’s mission has always been to spread awareness of beauty diversity and to embrace all shades of skin tones through a unity bound by cosmetics.
PRODUCTS: Makeup, Lashes

Coloured Raine

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Coloured Raine is Cruelty-Free

Coloured Raine has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Coloured Raine to be Cruelty-Free.

“Yes, our entire line is cruelty free and we are certified by PETA. We do not under any circumstances test on animals. All ingredients are fully listed within the product pages.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Coloured Raine is Not 100% Vegan

‘Vegan’ in cosmetics can refer to an entire brand that is 100% Vegan or a specific product is vegan.

In the case of Coloured Raine, not all of their products are vegan. But they have some products that are suitable for vegans.

How to know which of Coloured Raine products are vegan?

All of Coloured Raine’s vegan products are clearly marked on their website. They also state the following:

“All our vegan products are clearly labelled, and include all of our liquid lipsticks, lip lacquer, classic lipstick, faux mink eyelashes, and accessories. Our single-pan eyeshadows and eyeshadow palettes can be filtered to show only vegan shades.”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Where are Coloured Raine’s products made?

Coloured Raine states on its website,

“All of our cosmetics are proudly made and produced in glamorous Los Angeles, USA. We retain full control over the ingredients, working conditions, and safety of our products, and work hard to ensure a positive experience for everyone by providing fair wages.”

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked Coloured Rain if their mica is ethically sourced without the use of child labor, but they never responded to any of my emails or messages.

I hope this article helped you to understand Coloured Rain’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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