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In this post, we’re answering the question, is the luxury designer cosmetics and fragrance brand, Chanel cruelty-free in 2021?
Is Chanel Beauty Cruelty-Free?
Chanel is NOT Cruelty-free. Chanel Beauty sells its products in stores in mainland China where animal testing is mandatory for most imported cosmetics. As a result, Chanel pays and allows its products to be tested on animals when required by law.
Chanel Animal Testing Policy
Upon researching Chanel’s cruelty-free status, I couldn’t find any mention of the company’s official animal testing policy anywhere on their website, which is never a good sign.
So I emailed the brand asking if any of its products or ingredients are tested on animals. Either by the company itself, commissioned to a third party to test on its behalf, or by any of its suppliers.
However, I never received a response from the brand.
So I continued my research and wanted to see if any of Chanel’s cosmetics or fragrances were being sold in stores in mainland China. Because most imported cosmetics sold in stores in mainland China are required by law to be tested on animals.
Is Chanel Sold in China?
I later discovered that Chanel cosmetics and fragrances are indeed sold throughout mainland China.
The following is a couple of screenshots I took from their Chinese website, clearly showing several boutiques and stores in China selling its makeup, skincare, and perfume.
Because of Chanel’s decision to sell in mainland China stores, they must consent and pay to have their products tested on animals. That’s why most cosmetic brands selling in mainland China cannot be considered cruelty-free in 2021.
Although Chanel may not be conducting these animal tests themselves, they are knowingly allowing Chinese authorities to test their products on animals in order to sell in China.
Many truly cruelty-free brands have chosen not to sell their products in China because of the country’s animal testing laws. Unfortunately, Chanel refuses to do the same and has decided to put profits before the welfare of animals.
Summary: Chanel is NOT Cruelty-Free!
To sum up, by choosing to sell in mainland China, Chanel must have their products tested on animals. Therefore I would not consider Chanel to be a cruelty-free brand.
Currently, Chanel is on our List of Brands to Avoid – Animal Tested.
Is Chanel Vegan?
Since we would not consider Chanel to be cruelty-free as their products are tested on animals when required by law, we also wouldn’t consider anything sold or manufactured by Chanel to be vegan.
In order for products to be considered vegan by ethical elephant’s standards, the products and their ingredients must not be tested on animals, anywhere in the world, and also must not contain any animal-derived ingredients or by-products.
Cruelty-Free Alternatives to Chanel
Looking to switch to cruelty-free brands? Here are some cruelty-free and vegan-friendly options that are similar to Chanel:
- KVD Vegan Beauty *owned by Kendo, LVMH – 100% Vegan
- Hourglass *owned by Unilever – some vegan options
- Koh Gen Do – some vegan options
- Urban Decay *owned by L’Oreal – some vegan options