Butt Naked

Last Updated: January 27, 2022

How Ethical Is Butt Naked?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Butt Naked's ethics and initiatives.

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Ethical Analysis

Is Butt Naked cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Butt Naked’s policies.
Butt Naked is cruelty-free. None of Butt Naked’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of Butt Naked’s products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
Butt Naked is committed to using natural, sustainably and ethically sourced ingredients and they don’t use palm oil. Butt Naked also offers Carbon Neutral shipping. And their product packaging and shipping materials are made from sustainable materials as they’re always working to reduce their waste.
Butt Naked uses synthetic mica that’s made in a lab and therefore no child labor is involved. See their ethical mica sourcing policy here.
Butt Naked’s products come in glass or plastic packaging. Their lip care range comes in plastic-free packaging consisting of aluminum tins and biodegradable tamper-evident shrink seals. Their face mask labels are made from a sugarcane paper, tree-free material. And they use FSC-Certified sustainable label materials for their face mask tamper seals.

About Butt Naked

Butt Naked makes worry-free, natural, cruelty free + vegan skincare that makes you feel fan-f*cking-tastic in your own skin!
PRODUCTS: Bath & Body Care, Skincare
CERTIFICATIONS: Choose Cruelty Free

Butt Naked

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Butt Naked is Cruelty-Free

Butt Naked has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Butt Naked to be Cruelty-Free.

What About China’s Animal Testing Laws?

Butt Naked has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions. However, for the most part, animal testing is still legally required for most imported cosmetics in 2022.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Butt Naked is 100% Vegan

Butt Naked has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

“You will find nothing derived from animals derived from animals or by products of animals (eg beeswax, lanolin, milk)”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it usually means no animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

Ethical Mica Mining Policy

Mica is a mineral that’s used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

Thankfully, on Butt Naked’s website, it states:

“We use synthetic mica. Why? It’s much friendlier to the environment and its inhabitants than natural mica, and no questions about human rights issues. Synthetic mica is man-made out of natural minerals that allow for a more glittery glow.”

Because Butt Naked chooses to use synthetic mica that’s made in a lab, no child labor is involved.

I hope this article helped you to understand Butt Naked’s cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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