Bobbi Brown Cosmetics is a luxury makeup brand created by an American professional makeup artist, but is Bobbi Brown cruelty-free?
Is Bobbi Brown Cruelty-Free?
Bobbi Brown is NOT Cruelty-free. Bobbi Brown pays and allows their products to be tested on animals when required by law. Bobbi Brown also sells its products in stores in mainland China where animal testing is mandatory for most imported cosmetics.
In addition, Bobbi Brown is owned by Estee Lauder, a parent company that is also not cruelty-free.
Bobbi Brown Animal Testing Policy
Bobbi Brown states on their website that they do not test their products or ingredients on animals, or ask others to test on their behalf, except where required by law.
Below is a screenshot of what is currently stated on Bobbi Brown’s website about their animal testing policy:
The general disclaimer, “except where required by law” usually implies that cosmetic companies are selling their products in China where animal testing is required by law for most imported cosmetics.
So, is Bobbi Brown cosmetics sold in China?
Is Bobbi Brown Sold in China?
In my research, I discovered that Bobbi Brown products are indeed sold in-stores in mainland China and therefore Bobbi Brown products are required to be tested on animals by the Chinese government.
Below is a screenshot I took from Bobbi Brown’s Chinese website, clearly showing several stores in mainland China carrying Bobbi Brown Cosmetics:
Because of Bobbi Brown’s decision to sell their products in-stores in mainland China, they must consent and pay the Chinese government to test their products on animals.
Although Bobbi Brown may not be conducting these animal tests themselves, they are knowingly allowing Chinese authorities to test their products on animals in order to sell in China.
Many truly cruelty-free brands have chosen not to sell their products in China because of the country’s animal testing laws. Unfortunately, Bobbi Brown Cosmetics refuses to do the same and has decided to put profits before the welfare of animals.
Summary: Bobbi Brown is NOT Cruelty-Free!
By choosing to sell in mainland China, Bobbi Brown must have their products tested on animals. Therefore I would not consider Bobbi Brown to be a cruelty-free brand.
Bobbi Brown is on our List of Brands to Avoid – Animal Tested.
Is Bobbi Brown Vegan?
Since we would not consider Bobbi Brown to be cruelty-free as their products are tested on animals when required by law, we also wouldn’t consider anything sold or manufactured by Bobbi Brown to be vegan.
I also noticed Sephora listing some of Bobbi Brown products in their “Vegan Skincare” category but note that Bobbi Brown is NOT cruelty-free. Bobbi Brown products are tested on animals.
I’m assuming Sephora is labeling products as “vegan” when they’re formulated without any animal ingredients or by-products. But “Vegan” Cosmetics should also consider whether the products or its ingredients were tested on animals, anywhere in the world.
Looking for a cruelty-free alternative to Bobbi Brown? We recommend the following cruelty-free makeup brands:
- Hourglass *owned by Unilever – some vegan options
- COVER FX – 100% Vegan
- Urban Decay *owned by L’Oreal – some vegan options
- BECCA Cosmetics *owned by Estee Lauder – some vegan options
and check out our list of high-end cruelty-free makeup brands!
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