Last Updated: May 18, 2021

Is blendSMART Cruelty-Free and Vegan?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of blendSMART's ethics and initiatives.

Ethical Analysis

Is blendSMART cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on blendSMART’s policies.
blendSMART is cruelty-free. None of blendSMART’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
All of blendSMART’s products are 100% vegan and don’t contain any animal-derived ingredients or by-products.
blendSMART does not claim or market itself as a sustainable company.
blendSMART products come in plastic packaging. I couldn’t find anything stating they’re working on reducing their use of virgin plastic in their product packaging.

About blendSMART

Get a fast, finger-free, and flawless finish with the award-winning blendSMART Rotating Makeup Brush. Natural, even coverage from home.
PRODUCTS MADE IN: China, assembled in USA
PRODUCTS: Makeup Brushes


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When I asked blendSMART where their products are made, they told me:

“our products are made in China and assembled here in Houston, Texas.”

blendSMART is 100% Vegan

blendSMART has confirmed all of its products are vegan and don’t contain any animal-derived ingredients or by-products.

“Yes our products are vegan, cruelty-free and made from synthetic fibers.”

Vegan Policies

Note that there is no standard or legal definition for the label ‘Vegan.’ But it’s usually used in the context to describe something that doesn’t contain any animal-derived ingredients or animal by-products.

Some makeup brushes are made in goat, squirrel, pony, or other animal hair. Unless it’s clearly labeled as such, It’s sometimes difficult to know if brushes are made with synthetic or animal fibers. So it’s best to ask the company and manufacturers.

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