Bask & Bloom Essentials

Last Updated: May 18, 2021

Is Bask & Bloom Essentials Cruelty-Free and Vegan?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Bask & Bloom's ethics and initiatives.

Ethical Analysis

Is Bask & Bloom Essentials cruelty-free, vegan, or sustainable? We’ve got the answers here! Read below for more details on Bask & Bloom’s policies.
Bask & Bloom is cruelty-free. None of Bask & Bloom’s ingredients, formulations, or finished products are tested on animals, anywhere in the world.
Not all of Bask & Bloom’s products are vegan but they have some vegan options.
Bask & Bloom does not claim or market itself as a sustainable company.
Bask & Bloom products come in plastic packaging. I couldn’t find anything stating they’re working on reducing their use of virgin plastic in their product packaging.

About Bask & Bloom Essentials

Bask & Bloom Essentials is a natural, organic, and vegan-friendly beauty brand focused on multi-textured curly hair that offers intense moisture with protection from breakage.
COMPANY BASED IN: USA
PRODUCTS MADE IN: USA
PRODUCTS: Hair Care
CERTIFICATIONS: N/A

Bask & Bloom Essentials

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Bask & Bloom is Cruelty-Free

Bask & Bloom Essentials has confirmed they do not test their products or ingredients on animals or ask others to test on their behalf. Their suppliers also do not test on animals, nor do they allow their products to be tested on animals when required by law. And finally, their products are not sold in stores in mainland China or any other country that may require animal testing.

By our standards, we would consider Bask & Bloom to be Cruelty-Free.

Cruelty-Free Policies

Note that there is no legal definition for the label ‘Cruelty-Free.‘ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, and by any third parties.

Also, note that Cruelty-Free and Vegan don’t always mean the same thing.

Bask & Bloom is Not 100% Vegan

‘Vegan’ in cosmetics can refer to an entire brand that is 100% Vegan or a specific product is vegan.

In the case of Bask & Bloom, not all of their products are vegan. But they have some products that are suitable for vegans.

How to know which of Bask & Bloom products are vegan?

Bask & Bloom marks all of its vegan products on its website.

ethical elephant: “are all or some of your products vegan and do not contain any animal ingredients or by-products?”
Bask & Bloom: “Some of our products are vegan”

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But it’s usually used in the context to describe something that doesn’t contain any animal-derived ingredients or animal by-products.

Some common animal products used in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But it’s sometimes difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they’ve chosen to use were from non-animal sources.

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