bareMinerals

Last Updated: December 31, 2023

How Ethical Is bareMinerals?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here's a summary of Bare Minerals' ethics and initiatives.

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Ethical Analysis

Is bareMinerals cruelty-free or vegan? We’ve got the answers here! Read below for more details on Bare Minerals’ policies.
bareMinerals is *cruelty-free, but bareMinerals is owned by Shiseido, a parent company that is NOT cruelty-free.
Not all of bareMinerals’ products are vegan, but they have some vegan options.
bareMinerals offers a recycling program to help divert packaging that can’t be recycled in traditional programs from landfills. The company claims it has recycled or repurposed tens of thousands of pounds of material waste since launching its recycling program.

BareMinerals also claims it has transitioned its cartons to FSC-certified paper and introduced makeup bags made from recycled plastic bottles, while working hard to minimizes its use of plastic and virgin materials.
It’s not clear where bareMinerals’ mica is mined or sourced from and how they trace or audit to ensure no child labor was involved. See their ethical mica mining policy here.
Some of bareMinerals’ products come in plastic packaging. However, the company states its goal is to reduce the amount of plastic and material waste and have 100% of its packaging will be recycled and/or recyclable materials by 2026. Currently, bareMinerals’ AGELESS Skincare Collection is made from 100% PCR caps as well as glass bottles – making it the company’s most eco-friendly packaging so far.

About bareMinerals

bareMinerals clean beauty collection provides award-winning mineral makeup and skincare products you trust.
COMPANY BASED IN: USA
PRODUCTS MADE IN: USA
PRODUCTS: Makeup, Makeup Brushes, Skincare
CERTIFICATIONS: PETA-Certified

bareMinerals

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Is bareMinerals Cruelty-Free?

🐰 bareMinerals is a cruelty-free brand. None of bareMinerals’s ingredients or products are tested on animals anywhere in the world.

2023 Update! It appears that bareMinerals no longer sells makeup brushes made with pony or goat hair. As a result, I’m adding bareMinerals back to our Cruelty-Free Brand Directory!

How Did We Conclude bareMinerals is Cruelty-Free?

bareMinerals has met all the criteria in our Cruelty-Free Checklist, which includes ALL of the following:

  • ✓ bareMinerals confirmed they do not test their products or ingredients on animals or ask others to test on their behalf.
  • ✓ bareMinerals confirmed all their ingredient suppliers do not test on animals
  • ✓ bareMinerals confirmed they do not allow or sell their products under conditions where animal testing is required by law

By meeting all of our Cruelty-Free Criteria, bareMinerals is a truly cruelty-free brand by our standards.

Is bareMinerals Certified Cruelty-Free?

Yes. PETA recognizes bareMinerals as cruelty-free. But bareMinerals is NOT certified cruelty-free by Leaping Bunny or Cruelty Free International. 

Is bareMinerals Owned By a Company That Tests on Animals?

bareMinerals used to be owned by Shiseido, a parent company that isn’t cruelty-free. However, Shiseido sold bareMinerals to a private equity company, and Orveon is now the parent company of bareMinerals.

Is bareMinerals Sold in China?

bareMinerals has confirmed they do NOT currently sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

What’s going on with China’s animal testing laws in 2024? Some cosmetics sold in China can be exempt from animal testing under certain conditions. However, without meeting those conditions, animal testing is still legally required for most cosmetics sold in China in 2024.

Is bareMinerals Vegan?

⭐️ bareMinerals is NOT a vegan brand. Some of bareMinerals’s products contain animal-derived ingredients and by-products. But Company offers some vegan options.

Does bareMinerals Label Its Vegan Products?

Yes. All bareMinerals’s vegan products are clearly labeled as vegan. See below for an example.

Are bareMinerals’s Products Certified Vegan?

No. bareMinerals’ vegan products are NOT certified vegan by an official or third-party vegan designation. bareMinerals’ vegan products are self-reported and defined by the brand itself. 

Where are bareMinerals‘ products made?

I asked bareMinerals where their products are manufactured and they told me:

“I am pleased to inform you that all of our products are manufactured in the United States and contain natural ingredients.”

Ethical Mica Mining Policy

Mica is a mineral used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked bareMinerals if their mica is ethically sourced without the use of child labor and they responded by stating,

“We understand your concerns regarding the ingredients used in our products. The exact source of the ingredients we use in our products is proprietary information however, as part of our quality control, we only use raw materials from reputable and socially accountable suppliers who share our strict views on health and safety requirements. The bareMinerals Code of Conduct promotes and expects lawful, ethical and honest behavior by our suppliers around the world. We prohibit suppliers from using child labor and encourage their compliance with all labor, health and safety requirements.”

bareMinerals claims all of their materials are sourced from socially accountable suppliers and their Code of Conduct prohibits suppliers from using child labor. But bareMinerals did not specifically address where their mica is sourced from and how they audit or trace to ensure no child labor was involved in mining their mica.


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What do you think

1 thought on “bareMinerals”

  1. Are there recommendations for similar products that are not drug-store and not owned by a non-cruelty free parent company?

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