Is Anastasia Beverly Hills Cruelty-Free?

🐰 Anastasia Beverly Hills is a *cruelty-free brand. None of Anastasia Beverly Hills’s ingredients or products are tested on animals.

*However, Anastasia Beverly Hills sells makeup brushes made with animal hair. As a result, Anastasia Beverly Hills is NOT included in our Cruelty-Free Directory.

Does Anastasia Beverly Hills Test on Animals?

When asking, does ABH test on animals? We must look beyond to ensure none of Anastasia Beverly Hills’ ingredients or suppliers test on animals. And they don’t sell in any country or under conditions that may require animal testing by law.

In our research, we discovered the following:

• ✓ Anastasia Beverly Hills confirmed they do not test their products or ingredients on animals or ask others to test on their behalf.
• ✓ Anastasia Beverly Hills confirmed all their ingredient suppliers do not test on animals
• ✓ Anastasia Beverly Hills confirmed they do not allow or sell their products under conditions where animal testing is required by law

But note that Anastasia Beverly Hills sells makeup brushes made with real animal hair, therefore, we have decided not to add the brand to our cruelty-free directory.

What is Anastasia Beverly Hills’s Animal Testing Policy?

Below is a screenshot of what’s currently stated on Anastasia Beverly Hills’ website about its animal testing policy:

Is Anastasia Beverly Hills Sold in China?

Anastasia Beverly Hills has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals.

“We do not sell in physical stores in China.”

With the current changes to China’s animal testing laws, some cosmetics sold in China can be exempt from animal testing under certain conditions. However, without meeting those conditions, animal testing is still legally required for most cosmetics sold in China in 2023.

Is Anastasia Beverly Hills Certified Cruelty-Free?

Anastasia Beverly Hills is certified cruelty-free by PETA, but NOT certified by Leaping Bunny.

Cruelty-Free Policies 2023

Just because a brand claims it is ‘Cruelty-Free,’ doesn’t always mean that’s the case.

That’s because there is no legal definition for the label ‘Cruelty-Free.’ It can mean different things to different people. But Cruelty-Free is generally used to imply no animal testing. More specifically, the ingredients, formulation, or finished product are not tested on animals at any stage of product development.

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, or any third parties.

How We Assess Cruelty-Free Policies

Since 2015, the start of my blog, I’ve been emailing companies asking about their animal testing policies and cruelty-free commitments.

And based on the responses I receive from companies, I’ll research to find any supporting facts needed before concluding whether the brand should be classified as “Cruelty-Free,” “Animal-Tested,” or “Grey Area – Unclear Policies.”

☕️ Every week, I continue to reach out to new brands while trying my best to keep current brands updated. If you found any of my posts or guides helpful, consider Buying Me A Coffee! I would greatly appreciate it! ❤️

What about Vegan?

Just because something is called Cruelty-Free, doesn’t always mean it’s Vegan. And vice versa.

Cruelty-Free only refers to no animal testing, while Vegan means formulated without animal products.

Some brands are Cruelty-Free, but not Vegan.

And some are Vegan, but not Cruelty-Free.

Another important distinction to know is, Vegan in cosmetics can refer to an entire brand is 100% Vegan or a specific product is Vegan.

Is Anastasia Beverly Hills Vegan?

⭐️ Anastasia Beverly Hills is NOT an entirely vegan brand. But Anastasia Beverly Hills claims to offer some vegan options that are free of animal products. Note: ABH’s Brush #14 is made with animal hair.

How to know which of Anastasia Beverly Hills products are vegan?

All of Anastasia Beverly Hills’ vegan products are clearly marked on their website. See below for an example.

Where to buy Anastasia Beverly Hills? Check out Sephora, Beauty Bay, and Cult Beauty!

Vegan Policies

Similar to ‘Cruelty-Free,’ there is no standard or legal definition for the label ‘Vegan.’ But Vegan is generally used to mean formulated without animal-derived ingredients or animal by-products.

Some common animal products in cosmetics include carmine, lanolin, snail mucus, beeswax, honey, pearl or silk-derived ingredients, animal-based glycerin, keratin, and squalene.

There are plant-based and synthetic alternatives to animal-derived ingredients. But unless a brand explicitly labels its ingredients or product as Vegan, it’s often difficult to know with certainty whether a product is vegan just by reading the ingredient list.

So it’s best to ask the company and manufacturers to ensure the ingredients they chose were from non-animal sources.

Where are Anastasia Beverly Hills’ products made?

I asked Anastasia Beverly Hills where their products are manufactured and they told me:

“We appreciate your interest in our brand. Our products are manufactured in different countries, including USA, Germany, Italy, or PRC. Since we have many products in various shades, please let us know specifically which items you are interested in and we will do our best to give you the needed details.”

*Note: Cosmetics made in China are not required to be tested on animals. Only cosmetics that are imported and sold in physical stores in mainland China are required to be tested on animals according to China’s animal testing laws.

Ethical Mica Mining Policy

Mica is a mineral used in cosmetics to add a shimmery effect. But the mining of natural mica has been linked to child labor and human rights violations.

Unless the company discloses its mica mining policy, we have no way of knowing whether its mica is ethically sourced without child or forced labor.

So I asked Anastasia Beverly Hills if their mica is ethically sourced without the use of child labor, but they never responded to any of my multiple emails or messages.

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I hope this article helped you to understand Anastasia Beverly Hills’ cruelty-free and vegan status and by choosing cruelty-free together, we can help end animal testing for cosmetics once and for all!

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