Last Updated: March 1, 2024

How Ethical Is Amorepacific?

Make a positive impact by supporting companies with the same values and ethics as what matters most to you. To navigate and find ethical brands, here’s a summary of Amorepacific’s ethics and initiatives.

Ethical Analysis

Is Amorepacific cruelty-free or vegan? We’ve got the answers here! Read below for more details on Amorepacific’s policies.
Amorepacific is NOT Cruelty-Free. Amorepacific engages in animal testing by allowing its products to be animal-tested.
Since Amorepacific’s products are animal-tested, we wouldn’t consider anything sold or produced by Amorepacific to be vegan.


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Amorepacific is NOT Cruelty-Free!

Amorepacific allows its products to be tested on animals when required by law.

Note that Amorepacific is the flagship brand of Amorepacific Group, which owns several other beauty brands. In this post, I’ll be exploring the brand, Amorepacific’s animal testing policy, and cruelty-free/vegan status.

Amorepacific’s Animal Testing Policy

On Amorepacific’s website, they claim the products they sell in North America do not undergo animal testing, “however, some markets where we sell our products require animal testing by local law.”

See below for a screenshot of what’s currently stated on Amorepacific’s website:

Based on their statement, Amorepacific states they make an exception to allow their products to be tested on animals in some markets that require it.

Truly cruelty-free brands will never allow their products or ingredients to be tested on animals. Cruelty-free companies have a policy where if the law requires them to test on animals then they will refuse to sell their products under those conditions.

For example, imported cosmetics sold in stores in mainland China are required by Chinese laws to be tested on animals upon registration. Therefore, truly cruelty-free brands have chosen not to sell in China in order to remain committed to their no animal testing policy.

Unfortunately, Amorepacific state they allow their products to be tested on animals when selling in markets that require it. For those reasons, Amorepacific is NOT cruelty-free.

Cruelty-Free Policies

At ethical elephant, we always assess a company’s cruelty-free policy using our Cruelty-Free Checklist. This ensures no animal testing was performed by the brand itself, its suppliers, or by any third parties, including when required by law.

See below for our complete cruelty-free checklist. Since Amorepacific allows its products to be tested on animals when required by law, we cannot classify the brand as being cruelty-free.

Complete Cruelty-Free Checklist

Is Amorepacific Certified Cruelty-Free?

Amorepacific is not certified cruelty-free by any third-party cruelty-free certifications like Leaping Bunny or PETA.

Because Amorepacific is not certified cruelty-free by a third party, no one is looking into or substantiating Amorepacific’s cruelty-free commitments and claims.

Is Amorepacific Owned By A Non-Cruelty-Free Parent Company?

Yes. Amorepacific is owned by Amorepacific Group, a parent corporation that still engages in animal testing in 2022.

Some cruelty-free consumers may choose to purchase and support cruelty-free brands owned by animal-tested parent corporations as they hope it will convince the parent company to become cruelty-free.

But in this case, Amorepacific is NOT cruelty-free and neither is its parent corporation, Amorepacific Group.

Is Amorepacific Cruelty-Free?

To sum up, Amorepacific allows its products to be tested on animals in some markets that require it. Therefore, we would NOT consider Amorepacific to be a cruelty-free brand.

Currently, Amorepacific is on our List of Brands to Avoid – Animal Tested.

Is Amorepacific Vegan?

Amorepacific does not claim or market itself to offer any vegan-friendly options. And since Amorepacific engages in animal testing, we wouldn’t consider anything sold or produced by Amorepacific to be vegan anyways.

In order for products to be considered vegan by ethical elephant’s standards, the products and their ingredients must not be tested on animals anywhere in the world. Also, they must not contain any animal-derived ingredients or by-products.

Cruelty-Free Alternatives to Amorepacific

Looking to switch to cruelty-free products? Here are some cruelty-free brands to check out:

Or check out our Guide to Cruelty-Free & Vegan Korean Beauty Brands!

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What do you think

2 thoughts on “Amorepacific”

  1. “because the statement on their website is too generic” – this is not an argument imho
    I only found their brands locally in HK (there’s different policy than mainland China, no animal testing needed). They keep two different lines amore pacific Korea and amore pacific China – it’s good to know that two branches are produced independently.

    by example:

    “This is Innisfreeworld.

    For your inquiry, only some products produced and sold by Innisfree China corporation may need some animal testing due to a legal obligation. Our Chinese corporate body is separated from us so they produce and sell products by themselves in Mainland China. Therefore, all Innisfree products are normally produced in Korea and don’t use any animal-based ingredients. Several alternative methods have been used instead of animal testing, such as artificial human skin, the HET-CAM, or using eyes of a slaughtered ox.

    Therefore, you may not hesitate to try our product. Hope this answer was helpful.

    We will be happy to assist you. Thank you. ”

    Buying AmorePacific Korea you’re buying cruelty-free products, that’s quite important to support and force corp. to change they production totally.

    1. Hi, Iggy.

      I believe you’re right when you said AmorePacific China has separated from its main Korean system. However, I also believe that in general I support the value that I agree with through actions. As long as part of the company feels alright to give in to animal-testing for the Chinese market, I wouldn’t want to be supporting it.
      I think it’s an ideal to let companies know cruelty-free matters and therefore they change it through me not buying, instead of just making myself feel better not buying animal-testing products.

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