Is Guerlain Cruelty-Free?
No. Guerlain is not cruelty-free. Guerlain products are tested on animals in order to sell in Mainland China.
Guerlain Animal Testing Statement (2017)
Below you will find Guerlain’s animal testing statement, be sure to read to the end of their statement where you’ll find out the truth about their animal testing policy.
“In the Name of Beauty, Guerlain is committed to a more sustainable world, and our initiatives include protection of biodiversity. At no stage of development or manufacturing do we test either our products, or the raw materials used to make them on animals. The LVMH Group is strongly attached to eliminating animal testing of cosmetics products everywhere in the world. LVMH plays a prominent role in developing alternatives through its support for organizations such as the American Fund for Alternatives to Animal Testing, or its active participation to the work of the European cosmetics association (Cosmetics Europe).
Whats more, the LVMH group is one of the rare companies to have invested in its own in vitro toxicology department. This department enables us to perform tests on raw materials and ingredients in-house using alternatives to animals for testing of cosmetics, drawing on the latest scientific research. This approach allows us to guarantee the exceptional quality of our products and the satisfaction of our customers, which are our top priority.
In China, where our products are marketed, authorities require that certain imported cosmetics products be tested on animals, considered the best way to guarantee consumer safety. We do not perform these tests, which are done by independent laboratories. There is thus a strong engagement and mobilisation of various Cosmetics companies and associations to work with the Chinese authorities to ensure a change of the Chinese rules on imported products and the recognition of alternatives to animal testing. The NGO PETA has placed Guerlain on its list of Companies That Do Test on Animals due to the marketing of our products in China.
Again, we do not test any of our products on animals and we are strongly engaged in efforts to eliminate animal testing. We believe that by working with Chinese authorities we can have more meaningful influence to encourage changes to regulations, ultimately leading to the total elimination of animal testing.
Moreover, I would like to precise you that our products are not vegan.”
Guerlain is NOT Cruelty-free
It’s great to read that Guerlain claims to “play a prominent role” in developing alternatives to animal testing however it should also be noted that they are actively paying government officials in China to have their products tested on animals, just so that they can sell in China.
Guerlain claims that they “do not perform these tests, which are done by independent laboratories” however Guerlain must consent and pay these independent labs to test their products on animals for them, which doesn’t sound to me like they are “strongly engaged in efforts to eliminate animal testing.”
Gueralian is SOLD in Mainland China
I was able to find a bunch of stores in Mainland China that carries Guerlain products which is further proof that Guerlain products are indeed sold in stores throughout Mainland China and therefore Guerlain is not a cruelty-free brand.
Cruelty-Free Alternatives to Guerlain
Instead of Guerlain, try one of these cruelty-free makeup brands instead:
- Cover FX
- Kat Von D
- Anastasia Beverly Hills