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Is Got2B Cruelty-Free?
Got2B is NOT Cruelty-free. Got2B follows the same animal testing policy as their parent company, Henkel and Schwarzkopf in which they allow their products to be tested on animals when required by law and when no alternative test methods are available.
Below you will find Henkel’s (and Göt2B’s) animal testing statement:
“Thank you for taking the time to contact us regarding Henkel’s Animal Testing policy.
Henkel is responsible for safety, health and environmental matters relating to the production, distribution and use of its products. In fulfilling this responsibility, the raw materials and finished products are subjected to numerous tests and studies, most of which are required by law. Moreover, Henkel applies additional standards that guarantee a high level of product safety for consumers and the environment.
Henkel only commissions animal testing if legislation so provides and no alternative test methods are available for obtaining the necessary safety data.
For more than two decades, Henkel has worked intensively on the development of alternative methods capable of providing the information needed without animal testing. Such alternatives are often referred to as in-vitro methods (Latin: “in glass”), as the tests are carried out, for example, on cell systems.
We are developing new alternative test methods with the help of our full thickness skin model, which involves no animal testing. We use this full thickness skin model to assure the performance and quality of our finished products, e.g. to test the compatibility of our cosmetics products. One result of the use of the non-animal in-vitro tests (tests carried out in a test tube) developed so far has been the inclusion of a range of new cell and tissue culture systems in laboratory practice.
In addition to its continued scientific efforts, Henkel proactively works to accelerate the currently long-drawn process of legal accreditation of alternative test methods. The overall objective is to further reduce the number of animal tests and ultimately to eliminate the need for animal testing all together.”
Cruelty-Free Alternatives to Got2B:
Looking for a cruelty-free option to Got2B, here are some of our recommendations:
- Not Your Mother’s – some vegan options
- Pacifica Beauty – 100% Vegan
- Cake Beauty – 100% Vegan
- Giovanni – some vegan options
- HASK – some vegan options
or check out our list of drugstore vegan shampoo and hair product brands!