Just sayinโ€™ ๐Ÿคท๐Ÿปโ€โ™€๏ธ๐Ÿ‡โœจ

Just sayinโ€™ ๐Ÿคท๐Ÿปโ€โ™€๏ธ๐Ÿ‡โœจ

This is a bit of a controversial topic in the cruelty-free community. ๐Ÿฐ Throughout the years, many cruelty-free brands have been acquired and bought by parent corporations that are NOT cruelty-free.
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๐‘’๐“๐’ถ๐“‚๐“…๐“๐‘’๐“ˆ:
โ˜ž Urban Decay acquired by L'Oreal in 2012
โ˜ž NYX acquired by L'Oreal in 2014
โ˜ž Hourglass acquired by Unilever in 2017
And in 2019:
โ˜ž TATCHA was acquired by Unilever
โ˜ž Drunk Elephant was acquired by Shiseido
โ˜ž Coty buys majority stake in Kylie Cosmetics
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As a result, these initially 'cruelty-free' brands' animal testing policies have been called into question on whether they will remain committed to never testing on animals or they will conform and adopt their parent company's animal testing policies and start testing on animals ๐Ÿ’‰๐Ÿ‡
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๐Ÿ™…๐Ÿปโ€โ™€๏ธ Some ethical consumers have chosen to ๐™—๐™ค๐™ฎ๐™˜๐™ค๐™ฉ๐™ฉ these cruelty-free brands that are owned by a parent company that tests on animals because they feel that their purchases may be indirectly funding and supporting the animal tests conducted or issued by the parent corporation.
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๐Ÿ’๐Ÿปโ€โ™€๏ธ On the flip side, some cruelty-free shoppers choose to continue to ๐™จ๐™ช๐™ฅ๐™ฅ๐™ค๐™ง๐™ฉ and purchase from these brands as they believe this will send a message to the parent corporations that being a cruelty-free brand matters to consumers and that it can also be a sustainable and profitable business decision and hopefully, this will influence the parent companies to go cruelty-free too! โœจ
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Whether you decide to boycott or support these cruelty-free brands that are owned by a non-cruelty-free parent corporation is up to you! ๐Ÿ’• There is no "right" or "wrong" way to go cruelty-free. You do you! .
Here's a summary of some of the most popular cruelty-free brands that are owned by a corporation that is NOT cruelty-free. Please note: this is not a complete list.

This is a bit of...

Cruelty-Free Rules Everything Around Me ๐Ÿ‡๐ŸŒฟโœจ (๐ŸŽจ via @wkcreative)

Cruelty-Free Rules Everything Around Me...

@kesterblack, Australia's leading ethical beauty brand recently launched its ๐Ÿ†• range of vegan liquid lipsticks! ๐Ÿ’„ They currently have limited edition gift sets that include one of their environmentally-conscious lipsticks paired with a matching nail polish color! ๐Ÿ’…๐Ÿป Both beautifully packaged in a recycled gift box ready to be gifted to the beauty lover in your life this holiday season! ๐Ÿ’
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Kester Black's eco-friendly, cruelty-free + vegan liquid lipsticks are available in 6 matte shades. This is 'Never Nude' - a rose nude lipstick described as "Equal parts sweet and โ€˜Seen 1:04amโ€™, Never Nude is the lipstick equivalent of โ€˜I woke up like thisโ€™. Flawless."
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All Kester Black products are cruelty-free, vegan and carbon neutral. ๐ŸŒฟโœจ
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#gifted #kesterblack #vegannailpolish #veganlipstick

@kesterblack, Australia's leading ethical beauty...

Hope youโ€™re all staying warm and cozy this Sunday! ๐Ÿฅฆโœจ (๐Ÿ“ธ via @moomooi)

Hope youโ€™re all staying warm...

Sounds about right ๐Ÿ˜ฌ๐ŸŒฟโœจ
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(via @veganizedworld)

Sounds about right ๐Ÿ˜ฌ๐ŸŒฟโœจ ....

Cruelty-free & Nailโ€™n it! ๐Ÿ’…๐Ÿป๐Ÿ‡โœจ (๐Ÿ“ธ via @nagelfuchs)

Cruelty-free & Nailโ€™n it! ๐Ÿ’…๐Ÿป๐Ÿ‡โœจ...

Tired of hearing about how animal testing for cosmetics is STILL happening as we go into 2020? ๐Ÿ‡ choose cruelty-free and let your consumer dollars be a voice for the millions of innocent animals that are routinely blinded, poisoned, and killed each year for cosmetic testing! ๐Ÿ’— and be sure to tell brands that are still paying to have their products/ingredients tested on animals know that you wonโ€™t buy from them until they stop and go cruelty-free!! โœจ(๐Ÿ“ธ via @rabbit.ins.gram)

Tired of hearing about how...

All day every day ๐ŸŒฟโœจ๐Ÿ’— (via @immy.keys)

All day every day ๐ŸŒฟโœจ๐Ÿ’—...

Shop Cruelty-free this Black Friday and every other day of the year! ๐Ÿฐ Want to know some of the best CF Black Friday Sales?๐Ÿ’ฐ I got a list up on the blog, link in bio โคด๏ธ
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๐Ÿ’„ Cruelty-Free Makeup
โœฆ Milani Cosmetics (30% OFF)
โœฆ Kat Von D Beauty (20% OFF)
โœฆ Milk Makeup (25% OFF)
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๐Ÿงฅ Cruelty-Free Clothing
โœฆ Groceries Apparel (30% OFF)
โœฆ Threads 4 Thought (35% OFF)
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๐Ÿ‘œ Cruelty-Free Handbags & Accessories
โœฆ Matt & Nat (up to 50% OFF select items)
โœฆ Urban Expressions (50% OFF)
โœฆ Hurtig Lane Watches (25% OFF)
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. . . and lots more! Check out the entire list + codes, link in bio ๐ŸŒฟ

Shop Cruelty-free this Black Friday...

AmorePacific Animal Testing Policy (2018)

This post may contain affiliate links.

Is AMOREPACIFIC Cruelty-Free?

Answer:

No. AmorePacific is not cruelty-free. Some of their products/ingredients are tested on animals when required by law.

AMOREPACIFIC Animal Testing Statement (2018)

It should be noted that AmorePacific Group owns a number of beauty brands, in addition to their flagship brand AmorePacific. Some of their other brands are sold in Mainland China, where all imported cosmetics are required to be tested on animals.

Source: AMOREPACIFIC Group

I was specifically interested to find out whether their flagship brand, AmorePacific’s products or ingredients are tested on animals.

On their website, they state that they have discontinued animal testing on cosmetic ingredients and finished goods since 2008 and have also expanded that policy to their suppliers. But there’s a small note at the bottom of the page that states “exceptions to this principle will apply however if animal testing is required or bound by local governments or laws.”

This implies that AmorePacific is selling or distributing their products in markets that require animal testing (ie. Mainland China).

In my research, I only found evidence of AmorePacific selling in Hong Kong, which is exempt from China’s animal testing laws. As a result, I believe some of AmorePacific Group’s other brands are sold in-stores in Mainland China and that’s the reason why AmorePacific included the disclaimer that they test on animals when required by law.

Source: AMOREPACIFIC

It seems to me that they use this blanket statement for all of AmorePacific Group’s brands, including their flagship brand, AmorePacific.

Therefore I am not confident to believe that AmorePacific is cruelty-free because the statement on their website is too generic and doesn’t distinguish any differences between their animal testing policy amongst all of AmorePacific Group’s brands.

Why is this a problem?

For example, L’Oreal owns Urban Decay. But L’Oreal and Urban Decay have two totally different animal testing policies and Urban Decay’s statements do not say that they test on animals when required by law. Whereas L’Oreal does state that they do test on animals when required by law. This gives me some assurance that Urban Decay has different policies and practices in place that are different from L’Oreal and all of L’Oreal’s other brands.

In the end, I don’t believe AmorePacific or AmorePacific Group has done enough to ensure their products or ingredients are not tested on animals so I’m unable to qualify them as being cruelty-free.

 

What do you think?

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2 Comments
  • iggy
    December 25, 2018

    “because the statement on their website is too generic” – this is not an argument imho
    I only found their brands locally in HK (there’s different policy than mainland China, no animal testing needed). They keep two different lines amore pacific Korea and amore pacific China – it’s good to know that two branches are produced independently.

    by example:

    “This is Innisfreeworld.

    For your inquiry, only some products produced and sold by Innisfree China corporation may need some animal testing due to a legal obligation. Our Chinese corporate body is separated from us so they produce and sell products by themselves in Mainland China. Therefore, all Innisfree products are normally produced in Korea and don’t use any animal-based ingredients. Several alternative methods have been used instead of animal testing, such as artificial human skin, the HET-CAM, or using eyes of a slaughtered ox.

    Therefore, you may not hesitate to try our product. Hope this answer was helpful.

    We will be happy to assist you. Thank you. ”

    Buying AmorePacific Korea you’re buying cruelty-free products, that’s quite important to support and force corp. to change they production totally.

    • YU HSUAN
      January 26, 2019

      Hi, Iggy.

      I believe youโ€™re right when you said AmorePacific China has separated from its main Korean system. However, I also believe that in general I support the value that I agree with through actions. As long as part of the company feels alright to give in to animal-testing for the Chinese market, I wouldnโ€™t want to be supporting it.
      I think itโ€™s an ideal to let companies know cruelty-free matters and therefore they change it through me not buying, instead of just making myself feel better not buying animal-testing products.

โ€œMake ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.โ€โ€• Marc Bekoff

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