Look at how pretty @lovemissfrankieโ€™s nail polishes are! ๐ŸŒธโœจ loving this pale grey lilac nude color called I Prefer Champagne! ๐Ÿพ  all of Miss Frankie nail polishes are cruelty-free, vegan, 10-free, breathable, and made in Australia! ๐Ÿ‡ฆ๐Ÿ‡บ๐Ÿฅ‚โœจ #veganmanimonday #missfrankie

Look at how pretty @lovemissfrankieโ€™s...

@callitspring is committed to going fully vegan! โœŒ๐Ÿป๐ŸŒฑ Starting from their spring 2019 collection, all new shoes, handbags, and accessories will be entirely animal-free! โœจ๐ŸŒธ
๐Ÿ“ธ via @callitspring

@callitspring is committed to going...

Tag someone who knows u this well ๐Ÿฅฐโค๏ธโœจ // ๐Ÿ“ท via @sirkornflakes

Tag someone who knows u...

Unilever Acquires Cruelty-Free Beauty Brand Tatcha for a Reported $500 Million 
Tatcha is still considered to be cruelty-free (as of right now and we'll be closely monitoring any updates to their animal testing policies) however, Unilever is definitely NOT cruelty-free as their products/ingredients are tested on animals when required by law in 2019. 
For those of you who choose to boycott CF brands that are owned by a parent company that is not cruelty-free, then sadly Tatcha should be avoided. However, if you choose to support these CF brands and want to know which of Tatcha skincare products are also vegan, you can find a vegan product list below! 
Tatcha isn't a 100% vegan beauty brand however they do offer some vegan options ๐Ÿ’œ

Tatcha Vegan Products (2019):
โ Camellia Gold Spun Lip Balm
โ Cherry Blossom Lip Balm
โ Gentle Rice Enzyme Powder
โ Gold Camellia Beauty Oil
โ One Step Camellia Cleansing Oil
โ Red Camellia Lip Balm
โ The Essence
โ The Water Cream
โ Violet-C Brightening Serum
๐Ÿ“ธ via @tatcha

Unilever Acquires Cruelty-Free Beauty Brand...

Weโ€™re just awful, arenโ€™t we? ๐Ÿ˜๐Ÿ’•โœจ
๐Ÿ“ธ via @inthesoulshine

Weโ€™re just awful, arenโ€™t we?...

"Passion is energy, feel the power that comes from focusing on what excites youโ€ ~ Oprah Winfrey โฃ๏ธ This is ๐“น๐“ช๐“ผ๐“ผ๐“ฒ๐“ธ๐“ท by @siennabyronbay , an intense vermilion red creme nail polish color โค๏ธ #veganmanimonday
All of Sienna Byron Bay nail polishes are Vegan, Cruelty-Free, Water Permeable & Breathable, Non-Toxic: No Formaldehyde, No Toluene, No DBP, No Synthetic Camphor, No Formaldehyde Resin, No Xylene, No Tosylamide and No Benzophenone-1. ๐Ÿ’…๐Ÿป

"Passion is energy, feel the...

๐Ÿ’ฏ accurate. ๐Ÿ‘Œ๐Ÿป
๐Ÿ“ธ via @sassyspudshop

๐Ÿ’ฏ accurate. ๐Ÿ‘Œ๐Ÿป _ ๐Ÿ“ธ...

Another cruelty-free makeup brand is now available at Sephora!! ๐Ÿฐ @meltcosmetics' popular cruelty-free eyeshadow palettes + stacks, lipsticks, blush, highlighters, eye and lip liners are now sold in-stores and online at @sephora! ๐Ÿ’„ Most of Melt Cosmetics' products are vegan but some shades do contain carmine. If you're curious, I've got a vegan product list up on my blog (link in bio)๐Ÿ’‹ So proud to see more and more cruelty-free and vegan options available at Sephora! โœŒโœจ // ๐Ÿ“ธ via @meltcosmetics

Another cruelty-free makeup brand is...

๐ŸŒฟ For #worldenvironmentday and every day letโ€™s take action to protect the planet by keeping the air we breath clean, reducing our consumption of meat and disposable plastics, saving energy and water, acting on global heating, protecting our blue ocean and wildlife.
๐Ÿ™Œ๐Ÿผ โ™ป๏ธ ๐ŸŒŽ If everyone can change their habits in a more sustainable way we can make a big difference together.
๐Ÿ“ท Regram @ecoroots โœจ

๐ŸŒฟ For #worldenvironmentday and every...

Wake me up when itโ€™s the weekend ๐Ÿ˜ด๐Ÿ’ญโญ๏ธ
๐Ÿ“ธ via @yogafrenchie

Wake me up when itโ€™s...

AmorePacific Animal Testing Policy (2018)

This post may contain affiliate links.



No. AmorePacific is not cruelty-free. Some of their products/ingredients are tested on animals when required by law.

AMOREPACIFIC Animal Testing Statement (2018)

It should be noted that AmorePacific Group owns a number of beauty brands, in addition to their flagship brand AmorePacific. Some of their other brands are sold in Mainland China, where all imported cosmetics are required to be tested on animals.


I was specifically interested to find out whether their flagship brand, AmorePacific’s products or ingredients are tested on animals.

On their website, they state that they have discontinued animal testing on cosmetic ingredients and finished goods since 2008 and have also expanded that policy to their suppliers. But there’s a small note at the bottom of the page that states “exceptions to this principle will apply however if animal testing is required or bound by local governments or laws.”

This implies that AmorePacific is selling or distributing their products in markets that require animal testing (ie. Mainland China).

In my research, I only found evidence of AmorePacific selling in Hong Kong, which is exempt from China’s animal testing laws. As a result, I believe some of AmorePacific Group’s other brands are sold in-stores in Mainland China and that’s the reason why AmorePacific included the disclaimer that they test on animals when required by law.


It seems to me that they use this blanket statement for all of AmorePacific Group’s brands, including their flagship brand, AmorePacific.

Therefore I am not confident to believe that AmorePacific is cruelty-free because the statement on their website is too generic and doesn’t distinguish any differences between their animal testing policy amongst all of AmorePacific Group’s brands.

Why is this a problem?

For example, L’Oreal owns Urban Decay. But L’Oreal and Urban Decay have two totally different animal testing policies and Urban Decay’s statements do not say that they test on animals when required by law. Whereas L’Oreal does state that they do test on animals when required by law. This gives me some assurance that Urban Decay has different policies and practices in place that are different from L’Oreal and all of L’Oreal’s other brands.

In the end, I don’t believe AmorePacific or AmorePacific Group has done enough to ensure their products or ingredients are not tested on animals so I’m unable to qualify them as being cruelty-free.


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  • iggy
    December 25, 2018

    “because the statement on their website is too generic” – this is not an argument imho
    I only found their brands locally in HK (there’s different policy than mainland China, no animal testing needed). They keep two different lines amore pacific Korea and amore pacific China – it’s good to know that two branches are produced independently.

    by example:

    “This is Innisfreeworld.

    For your inquiry, only some products produced and sold by Innisfree China corporation may need some animal testing due to a legal obligation. Our Chinese corporate body is separated from us so they produce and sell products by themselves in Mainland China. Therefore, all Innisfree products are normally produced in Korea and don’t use any animal-based ingredients. Several alternative methods have been used instead of animal testing, such as artificial human skin, the HET-CAM, or using eyes of a slaughtered ox.

    Therefore, you may not hesitate to try our product. Hope this answer was helpful.

    We will be happy to assist you. Thank you. ”

    Buying AmorePacific Korea you’re buying cruelty-free products, that’s quite important to support and force corp. to change they production totally.

    • YU HSUAN
      January 26, 2019

      Hi, Iggy.

      I believe youโ€™re right when you said AmorePacific China has separated from its main Korean system. However, I also believe that in general I support the value that I agree with through actions. As long as part of the company feels alright to give in to animal-testing for the Chinese market, I wouldnโ€™t want to be supporting it.
      I think itโ€™s an ideal to let companies know cruelty-free matters and therefore they change it through me not buying, instead of just making myself feel better not buying animal-testing products.

โ€œMake ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.โ€โ€• Marc Bekoff

Murad Vegan Product List (2018)
AmorePacific Animal Testing Policy (2018)